Bsquare and Microsoft Serve OEMs in North America

Bsquare has reportedly renewed its OEM distribution deal with Microsoft for six more months.

Bsquare delivers software solutions to the global embedded device community and sells Microsoft's (News - Alert) complete line of software products for embedded systems to OEMs in North America.

Microsoft intends to introduce updated agreements for its distributors during this extended contract period that will last until June 30, 2010.

Bsquare contributes to Microsoft’s business by enabling OEMs to quickly adopt Microsoft software products such as the new Windows 7-based technologies. Bsquare customers who are building point-of-service, medical and industrial devices can use Windows 7 for Embedded Systems and Windows Embedded Standard 2011 to enable touch and gesture input.

This significantly improves the end user experience for Bsquare customers and contributes to the company’s bottom line.

Bsquare is nearly 100 percent focused on Windows Embedded products. This North American distributor is known for providing personalized account management and highly responsive technical support.

The company also offers products, engineering services and training to device OEMs. These capabilities help them to move from prototyping and development to testing and production faster with higher quality devices.

In a release, Scott Caldwell, Bsquare's director of licensing sales, said that the company recently signed Windows Mobile distribution agreement with Microsoft.

These new deals will aid Bsquare to offer world class support to OEMs building both mobile and embedded devices.

'Bsquare's consultative approach to licensing sales ensures OEMs get the right product and pricing. We work closely with OEMs throughout their development cycle offering world-class engineering services, products and technical support to accelerate time to market,' he added.

In November 2009, Bsquare released TestQuest (News - Alert) Pro version 8.0. This flexible test automation and management platform can be used to test a variety of devices including mobile, automotive, medical, set-top boxes and other embedded devices and applications.