NetQin Enters North American Retail Market by Partnering With PhoneGuard

NetQin Tech. Co., Ltd, a provider of mobile security services in China, announced recently its plan to enter into the North American retail market by establishing a strategic partnership deal with Cellular Spyware Inc d/b/a PhoneGuard.

 

PhoneGuard will launch its retail PhoneGuard card loaded on a Micro-SD card as a package deal on 167 kiosks in all the major high-end shopping malls for the holiday season as a 60-day test, in addition to launching the commercial version of “PhoneGuard Powered by NetQin” with a 14-day free trial on www.Phoneguard.com. PhoneGuard officials are optimistic about the market potentials and plans to expand to over 300 kiosks by Q2 of 2010.

 

According to company officials, the availability of these mobile security products will enable mobile phone users a ready access to a more comprehensive alternative to virus, spyware, spam, phishing, hacker protection and intrusion detection and prevention. Moreover, with several research agencies projecting a huge growth of mobile users and with the entry of more smartphones which are more likely to be PCs, the company believes that there is going to be an increasing concern about virus threats and privacy leakage as experienced on PCs.

 

“The flexible and diverse marketing and partner strategies accelerate our pace in international expansion. We’re glad that PhoneGuard has soon made the product available at retail end and we’re confident that NetQin has strong R&D and operation resource to support PhoneGuard distribution in the North American market, and make it one of the most successful mobile security products in the North American market,” said Lin Yu, CEO of NetQin.

 

Established in 2005, NetQin already has a strong foothold in China, the Middle East, Southeast Asia and Europe, company officials said.

 

PhoneGuard’s core business is to sell security oriented software products to wireless communications users. In conjunction with Cellular Spyware Inc., and powered by NetQin, PhoneGuard claims to be the new wave of protection technology in North America designed to guard users personal information.