infoTECH Feature

November 12, 2009

Don't Miss Google's Free Webinar on Maximizing Return on Information

Technology Marketing Corporation, or “TMC,” and Google (News - Alert) are hosting a free Webinar on Tuesday, Nov. 17, 2009 at 2:00 p.m. EST for companies hoping to simplify the data collection and management processes within company operations. 

Titled, “Telecom Companies and Google: Maximizing Return on Information,” will feature industry insight from Vijay Koduri, product marketing manager at Google Enterprise, and TMCnet’s Editorial Director, Erik Linask (News - Alert)

Attendees will learn how to make a company’s Intranet or Websit search engine as relevant and reliable as Google’s with the GSA (News - Alert), which provides universal search for business, which allows for all enterprise or website content to be searched through one easy, familiar box.

With business information being produced, stored and consumed by telecom companies, the amount of information has drastically increased in volume, leading more and more companies to invest in information management. And, with Fulcrum (News - Alert) Research claiming that 80 percent of enterprise content within organizations is unstructured and stored in things like Word docs and .pdfs, as opposed to structured data bases, CRM systems, companies need to adapt a new system to manage the data processes.

The Webinar will shed light on how the Google Search Appliance, or “GSA,” program that offers simple, high-value search solutions to help telecom companies decrease IT costs and maximize ROI, and ways companies can implement the successful process.

Koduri brings over 13 years experience in product marketing, marketing strategy and business development to the Webinar. He plans to educate attendees on how to understand customer needs around enterprise search and delivering tailored solutions with Google Enterprise Search. 

Linask, who oversees the daily operation of TMCnet, which delivers news, information, videos, white papers, podcasts, and more to three million visitors each month, will also present ways to improve data systems management for companies in the telecom industry and beyond. 

Additionally, attendees will learn how to use GSA’s system to search diverse repositories using OneBox, search billions of documents, customize security to your needs, increased customization for administrators and scale to any size in seconds. 

Kelly McGuire is a TMCnet Web editor, covering CRM and workforce technologies, and anchor of its daily TMC Newsroom video broadcast. Kelly also writes about eco-friendly "green" technologies and smart grids, compiling TMCnet's weekly e-Newsletters on those topics, as well as the cable industry. To read more of Kelly's articles, please visit her columnist page.

Edited by Kelly McGuire
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