Netflix to Stream Content to Sony's Bravia-enabled HD TVs

Sony Electronics has announced that it has added Netflix as a content provider for Sony's BRAVIA Internet Video platform. Netflix is the latest addition to the list of Bravia’s content providers, which includes Demand Media and ON Networks.

 

Beginning this fall, it will be possible for Netflix members to instantly watch more than 12,000 movies and TV episodes on Sony BRAVIA Internet Video-capable HD TVs and on previous BRAVIA models compatible with Sony's BRAVIA Internet Video Link module.

 

BRAVIA Internet Video-capable HD TVs provide users, access to a vast repertoire of premium and free on-demand entertainment directly on their HDTV. Users can enjoy online video, music, and content from over 25 providers including Amazon Video On Demand, YouTube (News - Alert), Sports Illustrated, Sony Pictures, Crackle, Slacker, Epicurious.com, Concierge.com, Style.com, and Dailymotion, simply by connecting the TV to a broadband connection.

 

"Sony was first to bring Internet video to TV and we continue to deliver the one of the largest and most diverse catalogs of content to customers through BRAVIA Internet Video," said Jeff Goldstein, vice president of Sony Electronics' television business. "Adding Netflix gives many of our customers access to a vast library of streaming content through their existing Netflix accounts."

 

"Sony has been a world leader in consumer electronics for decades," said Netflix Chief Executive Officer Reed Hastings. "We are proud to include Sony Electronics among our CE(Consumer Electronics) partners who continue to provide new and exciting ways for Netflix members to instantly watch movies and TV episodes in their living rooms on their TVs."

 

The intuitive queue-based interface of Bravia allows users to add movies and TV episodes to their instant Queues on the Netflix Web site. These choices appear on the screen when a user selects Netflix on the BRAVIA Internet Video platform.

 

Recently, Demand Media also launched content on the BRAVIA Internet Video platform from its Web sites including Golflink.com, LIVESTRONG.COM, and eHow.com.

 

In addition, ON Networks has added three original digital series to the BRAVIA service including Golf Tips, Play Value, and Beautiful Places.

 

Sony BRAVIA Internet Video-capable HD TVs can be purchased online at www.sonystyle.com, Sony Style retail stores, and at Sony authorized retailers across the country.