infoTECH Feature

November 26, 2008

Commission River Launches XML Plug-ins for Next Generation Affiliate Marketing

Commission River Corporation, a wholly-owned subsidiary of BayHill Capital Corporation and an Internet-based telecom marketing company, has just launched the new seven Extensible Markup Language (XML) Plug-in software for affiliate (Internet-based) marketing.
 
The XML Plug-in is used for the 4th Dimension programming language and allows users to read and write XML documents in an easier way. Plug-ins help the browser to perform specific functions. Here, the XML Plug-in facilitates real-time content delivery to the user Web sites in the form of rate comparison engines and also rendering of formatted HTML code between two Web sites.
 
"This technology has the potential to change the way the world thinks about affiliate marketing," said Adam Edwards, president of Commission River.
 
"With our break-through XML Plug-in technology our affiliates can now add intelligence to their own web sites that will give their visitors the ability to compare and contrast multiple communications offers, in real-time, without having to switch to other web pages,” added Edwards.
 
Edwards also mentioned that the company’s XML Plug-in software represents a significant leap in affiliate marketing technology and said that the publishers who implement this technology will see a meaningful increase in their conversion ratios.
 
With the help of the new XML Plug-in technology, Commission River affiliates are allowed to leverage the company's content management and rate comparison expertise within their own web site.
 
The seven new XML Plug-ins are GeoQuote Commercial Broadband and Voice Product Calculator, BottomLine Long Distance Bill Analyzer, International Long Distance Rate Analyzer (includes VoIP, Dial-Around, Calling Cards, and 1+), VoIP Plan Analyzer (Business and Residential) DSL / Triple-Play Availability and Rate Comparison Engine Credit Card Rate and Feature Comparison Engine.
 
"We believe today marks the start of a new era in online affiliate sales," said Patrick Oborn, vice president of marketing for Commission River and chief architect of the XML Plug-in system.
 
"This new technology will allow our affiliates to add value to a customer's shopping experience, with real-time price and feature comparison tools, which we believe will ultimately drive more sales to our product suppliers,” added Oborn.
 
All Commission River publishers are eligible to avail the XML Plug-in code needed to run the new seven price comparison engines absolutely free, through their agent back office. Additionally, the company is also offering free technical assistance to its affiliates in the implementation of the XML Plug-in software.
 
"The release of this new technology marks a turning point for our company," said Bob Bench, chief executive officer at BayHill Capital.
 
Bench also mentioned that the latest release of seven XML Plug-ins marks the beginning of a prosperous era for the company’s agents and the beginning of a growth era for the company.
 
Commission River Corporation offers a wide range of communication services and related technology products through its Web site, Telarus, WireFly, BridgeVine, Lingo, Phone Power, VoIP.com, IBN Tel, Pioneer Telephone, OPEX (News - Alert), PowerNet Global, LifeLock, DirecTV, Dish Network, and iTeleCenter.
 
BayHill is the parent company of Commission River Corporation, with a focus to own brands and operate companies related to Internet marketing and product distribution.
 
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users. Today’s featured white paper is Fixed Service Strategies for Mobile Network Operators, brought to you by Comverse (News - Alert).

Jai C.S. is a contributing editor for TMCnet. To read more of Jai's articles, please visit his columnist page.

Edited by Michelle Robart
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