IKEA France Picks Oracle Live Help On Demand

IKEA France, the well known home furnishings retailer, has recently adapted Oracle (News - Alert) Live Help On Demand to help its millions of users that visit its website IKEA.fr each year by enabling a more connected, responsive experience online.

Apart from that, the company also expects to increase its conversion rates, increase the average basket size and reduce dropout rates from visitors to IKEA.fr., by using the Oracle Live Help On Demand solution.

Oracle's Live Help On Demand basically works like an integrated suite of live voice, chat, and e-mail solutions that enable users to deliver just-in-time, personalized, interactive assistance that will grow online sales, increase customer satisfaction, and reduce customer service costs. Added quickly and easily as a SaaS (News - Alert) solution, Oracle Live Help On Demand helps every user to deliver the right information to the right customer at the right time, according to Oracle officials.

“We were looking for an effective, easy to use and reliable solution to help increase our online sales,” said Franck Maridet, ecommerce manager at IKEA France. “In addition, we wanted a solution that provided flexibility in managing and interacting with our customers, supporting a strong user experience. Oracle offered the solution to help us better serve our customers.”

This user friendly solution will help Ikea’s ecommerce operation to deliver more personalized, interactive assistance to help grow online sales and increase customer satisfaction.

“We are pleased to support IKEA France's ecommerce strategy and to help this dynamic company achieve its aggressive growth targets,” said Will O'Brien, vice president EMEA, Oracle Retail. “We are committed to working with innovative retailers like IKEA France to help optimize their operations and connect their customer interactions to provide that differentiated experience that meets consumer needs and expectations now and in the future.”

Oracle claims to offer retailers with a complete, open and integrated suite of business applications, server and storage solutions that are engineered to work together to optimize every aspect of their business.