infoTECH Feature

August 17, 2011

Astadia Unveils CloudMap Management Consulting Services and Methodology

In an effort to align an organizations’ business objectives with solution planning by leveraging the cloud, Astadia – a pure-play Cloud computing integrator – has unveiled the CloudMap consulting services and methodology.

As a system integrator and management consultancy focused on data-driven business process optimization of sales, marketing and customer service organizations, Astadia leverages cloud technologies from a team of strategic partners, such as salesforce.com, Google (News - Alert), and Eloqua.

Astadia’s new offering – CloudMap – is a comprehensive management consulting solution that aligns business strategy, technology and adoption, thereby facilitating for agile transformation. With the help of CloudMap, users can maximize customer relationship management (CRM) investment; align business objectives with solution planning; and prioritize cloud initiatives.

According to Astadia, the CloudMap features a complete, modular engagement methodology that helps customers maximize the value of their investment in areas such as CRM, marketing and social media - by aligning solution planning with measurable business objectives.

“CloudMap is a natural evolution of our role as a systems integrator,” said Steven Horwitz, chairman and chief executive officer of Astadia, in a statement. “CloudMap advances Astadia's unique business proposition: delivering strategically aligned business solutions with tangible results.”

Leveraging Astadia's unparalleled global experience, the CloudMap also enables global enterprises to separate business process and personnel issues from technology. It also facilitates chief information officers (CIOs) discover better ways to utilize their infrastructure, as the cloud helps in increasing the efficiency of IT infrastructure.

David Woodhead, senior VP of International delivery and operations at Astadia, said in a statement, “CloudMap enables senior management and relevant teams to prioritize business goals, and identify organizational changes required to achieve targeted business benefits. At the same time, we utilize Cloud-based rapid deployment initiatives alongside well-planned, strategic efforts to ensure our clients maximize the value of both Cloud environments and their existing infrastructure. It establishes a competitive advantage when the enterprise is equipped with navigational tools that are unique, strategic and demonstrable.”

Woodhead added, “Our clients are asking us to partner with them to maximize the value of their information technology, and we believe that involves examining the entire spectrum of each business process to drive business transformation.”

Over the past six months, Astadia has successfully completed many CloudMap engagements in preparation for the global launch, and has also received high marks and positive feedback during this time, added Woodhead.

Few months back, Astadia forecasted cloud trends in telecom industry customer service through the release of a white paper entitled ‘Satisfaction as a Service: Leveraging the Cloud to Address the New Telecom Service Environment.”

The whitepaper, co-authored by Mike Lingo, CTO and SVP of professional services at Astadia; Cory Vander Jagt, VP of product marketing, ITX and platform solutions at Astadia; and Jon Obermeyer, director of marketing at Astadia, highlights at ways customer service leaders in the telecommunications field can benefit directly from Cloud technology adoption.

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Jayashree Adkoli is a contributing editor for TMCnet. To read more of Jayashree's articles, please visit her columnist page.

Edited by Jennifer Russell
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