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July 08, 2014

i-ACT Deploys Widen Media Collective to Manage Image and Video Library

i-ACT, a non-profit organization, was looking for ways to organize and archive its hundreds of hours of video footage and thousands of digital images documenting. After a detailed analysis, i-ACT selected the Widen Media Collective for its exclusive features that help in effortlessly rearranging both images and video assets.

Before Widen Media Collective, i-ACT stored the digital images documenting, such as the atrocities committed against the people of Darfur, on random hard drives without tagging and these were available only to internal staff members.

“Our library is only searchable by our team and is based off memory," stated Katie-Jay Scott-Stauring, director of operations and community involvement for i-ACT. "We want our assets to be accessible to the public, where they can search and download what they want by themselves."

The new system will allow i-ACT staff, the general public and media outlets to easily search, download and use any its digital image and video assets under a creative commons license. The activist community will also be using the system for downloading edited videos for education and awareness events.

"Like most non-profits, we have too much on our plates for the capacity that we have," stated Scott-Stauring. He said that Widen's advisors made the process extremely easy and efficient.

From premedia services to web-based digital asset management (DAM) software, Widen Enterprises, Inc.'s abilities run the gamut of digital media workflows.

The company delivers configurable, scalable and cost-effective digital asset management solutions to help easily store, search and share digital content. Organizations of all sizes use Widen's SaaS (News - Alert) DAM solution, the Media Collective, to streamline their marketing and creative workflows and make their content work harder.

Widen’s customers list includes organizations like LG, Roche, Trek, Cornell University, New Orleans Tourism Marketing, The Atlanta Falcons, Red Gold Tomatoes, Electrolux and Yankee Candle.


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