Sedo, a domain marketplace and monetization provider, has expanded its partnership with Go Daddy, a provider of Web hosting, domain name registrations and new SSL Certificates. Sedo is an acronym for “Search Engine for Domain Offers.”
Go Daddy customers can now purchase previously owned premium domain names that Sedo users have listed as “Make Offer.” This partnership enhancement follows the initial partnership made in January 2012.
This offer to allow the purchase of both “Buy Now” and “Make Offer” listings will open up a wide selection of premium names for Go Daddy users. Only names that are listed as “Buy Now” were available for purchase at Go Daddy previously.
“The expansion of our partnership increases the inventory available to buyers shopping at the Go Daddy site, meaning more choice and a better chance of finding the name that’s right for them,” said Tobias Flaitz, Sedo’s CEO.
“Domains are the most basic tool for enabling customers to find you online, so a strong domain strategy is important for any business owner,” Flaitz added. “Go Daddy has always provided a comprehensive toolset that allows businesses to get up and running quickly. By educating customers about the premium domain market and providing direct access to the best names available, they’re helping end users find the right domain for their online presence.”
It is the endeavor of Sedo to bring together buyers and sellers so that individuals and companies can easily acquire the domain names that they prefer to make their businesses successful in the marketplace.
Go Daddy will benefit a lot due to this partnership with Sedo’s Multi-Listing Service, SedoMLS. It can now allow its own customers to purchase premium domains listed for sale by their owners on Sedo’s marketplace.
The offerings can come with a set price as in “Buy Now” or may require negotiation as in “Make Offer.”
“Customers are always looking for just the right domain name, which makes access to the secondary market extremely important,” added Go Daddy Director of Domain Name Aftermarkets, Paul Nicks.
The addition of Sedo’s 16 million domain names to Go Daddy’s search results will let Sedo deliver more relevant domain names. Go Daddy and its customer support will help Sedo customers by providing more tools to enhance online performance, Nicks added.
Go Daddy was assigned a patent recently developed by Barbara Rechterman, Cave Creek, Ariz., for “systems for providing customer-selected solutions for multiple data center website hosting.”
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