infoTECH Feature

March 28, 2012

SnapRetail Unveils the Calendar

SnapRetail, a firm that provides the only integrated online marketing and sales solution that drives increased sales and store traffic for local retailers, has recently introduced a Web-based feature called the Calendar and the Idea Bar.

Officials said that the Calendar helps retailers plan, create, schedule and send marketing campaigns to customers via e-mail or social media in a much less time as compared to other email marketing systems.

In a press release, Ted Teele, CEO of SnapRetail, said, “Local retailers are busier than ever. They simply don’t have the time to market and often struggle to come up with creative ideas to promote their stores. They know they need to use Facebook (News - Alert), but are not sure what to say. And they have told us that it takes 4-5 hours to create and test an e-mail campaign using other systems. Our planning Calendar is a unique service that sparks ideas and makes it fast and easy to share them with their customers.”

With the help of ideas, inspirations and tools, provided by the Calendar, the local retailers are able to send innovative marketing campaigns to drive store traffic and increase sales.

To grow store and online sales, and keep customers engaged, the Calendar also provides fun ideas around events like April Fools' Day, Earth Day and Mother’s Day. Additionally, it also provides a clear view of future ideas and tracks successes from previous months with real-time summaries.

“The Calendar is easy to use, and with an abundance of different templates and ideas, allows everything I share with customers to look polished and engaging,” said Danielle Shaffer, owner of Aw Else Boutique in Greensburg, PA. “As a daily routine, the Calendar helps us plan and manage our communications from one place.”

In related news, SnapRetail was recognized with an Icon 2011 Honor for Innovation in Technology at the annual ceremony in Atlanta, Georgia.






Edited by Jennifer Russell
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