infoTECH Feature

January 10, 2012

Brightcove's Video Cloud Online Platform Integrated with Frequency's Global Services Platform

Frequency, a personalized video aggregator, announced a strategic partnership with Brightcove, a provider of cloud content services, in an effort to integrate Brightcove’s Video Cloud online video platform and Frequency’s global services platform.

Brightcove explained that its Video Cloud gives users everything they need to deliver professional quality video to audiences on every screen. With easy-to-use tools and plans starting at $99/month, Video Cloud works for everyone.

Recently, there has been rise in the usage of products that enable users to watch Internet video content on everything from tablets to smartphones to Internet-capable televisions to Blu-ray players. And to know what consumers actually want by going through the sea of available video content is going to be stiff challenge for providers. Now, Frequency makes it simple and easy to discover, watch, and stay up to date with all the video that matters, according to company officials.

Frequency claimed that it combs the Web to find and deliver the stuff that users interested in most. Its goal is for its video discovery engine to tune-in and deliver the absolute best videos for each individual. It wants users to have a great experience while catching up with their videos, and feel like they can turn to Frequency to find out what's going on in their world.

The company added that Internet video industry technology providers are important ecosystem partners for it. And it is excited that Brightcove has chosen to partner with it.

Officials with Brightcove remarked that Frequency is a powerful new way for users to find and watch online video across a range of connected devices, and an equally powerful new way for video publishers to build and sustain an engaged audience. They are delighted to be the first online video partner integrated directly to Frequency’s global service platform.

Want to learn more about cloud communications? Then be sure to attend the Cloud Communications Expo, collocated with TMC’s ITEXPO East 2012taking place Jan. 31-Feb. 3 2012, in Miami, FL. The Cloud Communications Expo will address a growing need of businesses to integrate and leverage cloud based communications applications, process enhancement techniques, and network based communications interfaces and architectures. To register, click here.

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Nathesh is a contributing editor for TMCnet. To read more of Nathesh's articles, please visit his columnist page.

Edited by Carrie Schmelkin
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