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UC Berkeley & Embee Mobile Research Reveals Insights into Personal Beliefs and Behaviors, and Economic Impact, During the COVID-19 PandemicSAN FRANCISCO, Jan. 19, 2021 /PRNewswire/ -- Today Embee Mobile, the company that builds and manages unique mobile-based insight communities, and the University of California Berkeley, announced a COVID-19 research brief titled "The Changing Impacts of the COVID-19 Pandemic on Individuals and Households in the U.S." reveals insights into two key areas - pandemic behaviors and attitudes, and the economic impact of the pandemic. The research challenges existing, singularly focused research by instead examining the interrelatedness of human behaviors, institutional actions, personal beliefs, and health outcomes. - 20% more likely to believe that businesses can't survive social distancing Insights Into the 34% Who Push Back on COVID-19 Vaccination Prior to the pandemic one of our most divisive health issues was vaccination and its potential risks, and it has carried over into conversations about the various COVID-19 vaccines that are now being administered. The willingness to get vaccinated has decreased between the August and October surveys, as 30% initially reported they would definitely be getting vaccinated with this number later dropping to 20%. In total, more than one-third (34%) of panelists reported that they will not likely get a COVID-19 vaccine. This group of people is: - 52% more likely to be women with at least one child under the age of six - 66% more likely to identify as politically conservative - 48% more likely to say they can't endure the economic impact of the pandemic anymore - 57% more likely to say religion is very important in their life It's a Grim Outlook for Those Who Can't Endure the Pandemic's Economic Impact More than one out of every five panelists (22%) report that they could no longer endure the negative economic impact the pandemic has had on their lives. Alarmingly, things will only get worse for this group with homelessness, depression, and the breakdown of household relationships coming into play. This group of people is: - 447% more likely to report they have an unstable place of residence - 173% more likely to be significantly impacted by transit cuts - 111% more likely to report their relationship with their household has worsened - 103% more likely to screen positive for depression - 70% more likely to not have health insurance More Households are Moving Residences and for Reasons of Economic Precarity While the news may report that many are moving out of large metropolitan areas to areas where they can have more space the reality is more households are moving for reasons of economic precarity. The national average for moving is 10% annually according to the U.S. Census Bureau, yet 12% of panelists said they have moved since the pandemic began in March 2020. This group of people is: - 151% more likely to suspect they have been infected by COVID-19 - 81% more likely to not have health insurance - 26% more likely to be unable to pay bills if an emergency expense of $400 comes up Transit Cuts Tied to Decreased Income, Decreased Elder Care for Vulnerable Households With more people working from home due to the pandemic and no longer commuting, cuts to public transportation have followed. Unfortunately, those who are affected by transit cuts - many of whom are seeking employment - become more vulnerable in a number of ways. Fifteen percent of panelists report they are impacted by transit cuts and this group of people is: - 143% more likely to have no household vehicle access - 48% more likely to be people of color - 36% more likely to have experienced decreased income since August - 19% more likely to be caring for an elderly or disabled person - 16% less likely to be female UC Berkeley and Embee Mobile expect to continue collecting and processing data to provide additional insights on pandemic management, behavior, and impacts as the pandemic continues. The full report can be accessed here and here. Research Approach UC Berkeley has found Embee Mobile's panel of individuals valuable. This is a panel that has been curated to cover multiple states and to represent diversity in demography, political belief, exposure to news sources, housing conditions, and employment status. UC Berkeley and Embee Mobile began piloting this method in August 2020 with a panel of 1,000 individuals. The data in this research was collected between August 2020 and October 2020. The most comprehensive forms of active and passive measurement were used. Passive data collection occurs via smartphone applications and includes browser searches, app use, and travel both before and during the pandemic. The passive data is complemented by an active survey platform with smartphone alerts to drive high engagement. A database of mandates by public agencies has also been created as it is necessary for the research. About Embee Mobile Embee Mobile is a privately-held San Francisco-based technology company that builds and manages unique mobile-based insight communities, enabling its clients—some of the biggest consumer research companies and brands in the world—to gain rapid, accurate insights into the behaviors and experiences of mobile device users worldwide. It provides end-to-end research panel recruitment, rewards, and retention all within a single application. Embee Mobile's ground-breaking technology passively tracks and measures mobile users, collecting demographic, behavioral, and network performance data. Its scalable, seamless technologies and processes drive unprecedented panelist retention to provide deep, longitudinal insights unavailable through traditional panel methods. For more about Embee Mobile visit www.embeemobile.com. About UC Berkeley The University of California Berkeley is a public research university in Berkeley, California. Established in 1868 as the state's first land-grant university it's the oldest campus of the University of California system and a founding member of the Association of American Universities. UC Berkeley is comprised of 14 colleges and schools and offers over 350 various degree programs and enrolls some 31,000 undergraduate and 12,000 graduate students. Berkeley is ranked among the world's top universities by major educational publications. This press release was issued through 24-7PressRelease.com. For further information, visit http://www.24-7pressrelease.com. View original content to download multimedia:http://www.prnewswire.com/news-releases/uc-berkeley--embee-mobile-research-reveals-insights-into-personal-beliefs-and-behaviors-and-economic-impact-during-the-covid-19-pandemic-301210815.html SOURCE Embee Mobile |