infoTECH Feature

March 26, 2009

The Value Proposition to Operation Transformation

By Tim Gray
The ever changing landscape of the communications provider market is forcing companies to continually reevaluate many facets of their existing business operations in an all out effort to implement effective strategies.
 
While communication service providers can be compromised in a myriad of ways by inefficiencies in their overall operational environment, it is the operational environment that must be transformed and aligned to meet these expanding business goals and objectives.

One company addressing these operation deficiencies is HP Solution Consulting Services (SCS (News - Alert)). In a recent white paper titled, “HP SCS: Bringing a Unique Value Proposition to Operational Transformation,” the company addresses these issues by providing a model-based approach to transformation that gives communication service providers a “holistic view” of their entire operational environment across functional areas while
reducing the risks inherent in large, complex transformation efforts.
 
This white paper discusses how the HP SCS group, through its COSMOS asset and reference model, addresses the challenges that communication service providers encounter as they pursue operational transformation.
 
COSMOS is an asset of the SCS portfolio and is considered the cornerstone of a holistic approach to managing, controlling and driving change according to strategic business priorities, according to HP.
 
In addition to covering extensive ground regarding challenges that communication service providers face, the paper also highlights the HP SCS services portfolio and the value proposition that it creates when combined with HP’s solution and technology portfolio in the communications, media, and entertainment industry.
 
Because convergence is altering the industry structure and is a leading factor in expanding the competitive field for new entrants with business models that offer new experiences, Web 2.0 companies such as Google/YouTube, MySpace (News - Alert), and eBay/Skype are now developing value propositions that challenge the
traditional business models of established communication service providers, according to the paper.
 
In turn this has led to Web 2.0 players gaining significant “mindshare” within the user community, enabling them to establish strong brand recognition.
 
The white paper, which can be found here on TMCnet, touches on such subjects as:
 

The Evolving Competitive Landscape
Growth Through New Services
Operational Efficiency
The Drive to Transformation
Service Provider Imperatives
Transformation Challenges
HP Consulting Services Portfolio
Competitive Positioning
Network equipment Providers
Systems Integrators and ISVs
Comparative Analysis of Transformation Capabilities
Opportunities/Challenges


HP SCS enables communication service providers to manage, control, and transform their entire operational environment from the delivery of end-user services to the back-office operations.


Tim Gray is a Web Editor for TMCnet, covering news in the IP communications, call center and customer relationship management industries. To read more of Tim’s articles, please visit his columnist page.

Edited by Tim Gray
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