infoTECH Feature

October 02, 2014

Comings & Goings: PCTEL Selects Dolezal as New Chief Marketing Officer, Expects Rapid Growth

PCTEL (News - Alert) announced earlier this week that Carolyn Dolezal would become the vice president, strategy and chief marketing officer. Dolezal previously served on PCTEL’s board as compensation committee chair and has leadership experience in technical and communications related companies.

Bloomingdale, Ill.-based PCTEL provides testing equipment and engineering services for wireless network providers. Scanning receivers like the SeeGull line measure RF, support multiple bands and help engineers diagnose network problems more quickly. Other related product lines include the SeeHawk, which gives a visual representation of network behavior and SeeWave interference detection. Consulting services include drive and in-building walk testing, design and optimization.

Dolezal’s new job comes at a time when PCTEL seeks to rebound from previous struggles. Revenues dropped about 25 percent from 2008 to 2009. It was not until 2011 that they returned to the 2008 levels and the company remained unprofitable until 2013. PCTEL had a loss in the first quarter of 2014, but expects to meet its revenue guidance for 2014 in the $112-114 million range. It also paid a dividend after the second quarter.

In a press release about her new position, Dolezal alluded to the company’s high growth expectations: “I am looking forward to being part of the PCTEL Leadership Team and making strong contributions as we grow from $100 to $200 million in revenue.”

The opportunity may never be stronger for doubling revenue in wireless testing as it is now. According to Cisco (News - Alert), traffic from wireless and mobile devices is expected to surpass traffic from wired devices sometime in 2016. Mobile data traffic is expected to increase by a factor of 11 between 2013 and 2018. This means lots of wireless infrastructure will have to be built and of course, all of it will have to be tested.

That gives PCTEL fertile ground in which to grow, but getting there is far from automatic. The company must first show that it has rebounded from the bad years by posting consistent profitability each quarter. If it can do that, then doubling revenue is not out of the question. 




Edited by Alisen Downey
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