infoTECH Feature

June 17, 2014

Aussie Retailer Hires Wipro for SAP Overhaul

The Indian IT outsourcer Wipro’s (News - Alert) decade long presence in Australia receives further boost with the company bagging a major deal from the Australian arm of 7-eleven. With this meaty deal, Wipro, which already has served a diverse sectors including government, manufacturing and banking, reinforces its presence in the country’s competitive IT market.

Managing franchise-based business becomes a lot easier with the right IT infrastructure. Even then, a system overhaul from time to time is essential for the businesses to keep pace with the evolving customer demands and changing business landscape in the retail space. Thus it comes as no surprise the Aussie arm of 7-eleven—a retail chain that reportedly operates 53,000 stores worldwide—has hired Indian IT giant Wipro to overhaul its IT applications and infrastructure using SAP (News - Alert)

The project is aimed at completely revamping the retail process for the entire organization, a joint statement revealed. The project will upgrade the current IT environment to make it compatible to the latest versions of SAP software. The project includes the implementation of SAP Business Suite powered by SAP HANA. The retail giant expects to benefit from the implementation in the following ways:

The implementation facilitates a real-time transactional and reporting infrastructure that

will help improve the business functionality at all the 7-Eleven stores across the country.

A revamped IT system will make room for new merchandise categories, all the while supporting the existing merchandise.

With the overhauled system, it will be easier for all the 7-eleven stores to simultaneously launch real-time targeted promotions.

The up-gradation will also improve the flexibility of the applications allowing for easy integration of new processes during mergers and acquisitions.

All these are expected to contribute to a better customer experience for the 7-eleven loyalists n Australia.

The Wipro spokespeople revealed that the company will employ SAP Business Suite for the implementation of the project. According to the officials, this project represents the first implementations of the SAP for Retail solution portfolio on the SAP HANA platform across Asia Pacific and Japan. This sophisticated platform, which comes complete with predictive customer analytics feature, will allow the retail giant to more accurately plan its future business strategies.

 “We are delighted to partner with 7-Eleven in Australia in their transformational initiative. Our focus has always been to enable business outcomes for our customers by leveraging new and disruptive technologies. 7-Eleven is the leader in its category, and this engagement will enable it to deliver a superior end-customer experience with every interaction and enhance customer loyalty. This win is a reflection of Wipro’s extensive retail experience, its strong partnership with SAP, and leadership position in the Australia market,” Chief Sales and Operations Officer for Asia Pacific & Japan at Wipro Manoj Nagpaul notes in a statement.

Edited by Maurice Nagle

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