Abyss Research is a technology intelligence company with a mission – help companies improve what they are doing by providing business intelligence. It has recent released Scout AR, a monitoring and identification tool, specifically for this purpose.
Scout AR is designed to work around the clock, monitoring public information resources around the world and identifying technologies that businesses are currently using. This is intended to help businesses identify trends and opportunities for innovation and long-term growth, which in turn can help streamline marketing efforts and competitive intelligence initiatives.
In an era of big data, monitoring the Internet and other data sources is a gigantic task, one that Scout AR hopes to overcome.
“Using our innovative methodologies to gather data has just turned the corner,” noted Dan Crnich, co-founder and CEO, and added, “We can monitor hundreds of technologies and millions of domains. Scout AR will change how Big Data is gathered.”
The Web as we know it is dynamic with the continuous addition of new information. In order to ensure that the information provided is current and accurate, Abyss Research’s Scout AR is designed to be constantly on the lookout for anything new that might benefit sales intelligent marketers, executives and channel partners. The data that is obtained can then be enhanced with other metadata in order to make it more useful.
Thus, Scout AR aims to not only help understand why and how competitors perform but also to help increase sales and profits and retain customers. Experts can also use this information to build company technology profiles and improve their knowledge about customers and their competitors.