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September 14, 2012

EPiServer Positioned in Gartner's Visionaries Quadrant Assessment

EpiServer announced that it has been recognized in the recently released Visionaries quadrant of the Magic Quadrant for Web Content Management (WCM) report by Gartner (News - Alert), Inc.

Martin Henricson, CEO of EpiServer said that Gartner’s assessment confirms EPiServer’s momentum within the industry and dedication to adapt the online experience as the market continues to grow.

With more than 4,700 customers worldwide, EpiServer offers solutions that enable true Web engagement and drive business results for end customers and its EPiServer's technology platform combines content, community, commerce, and communications with a configurable metrics dashboard. EPiServer CMS is the foundation for more than 20,000 websites and is used by more than 130,000 web editors daily. The EPiServer platform is delivered through an extensive network of over 590 partner companies in 30 countries.

The recent Gartner report analyzes a select group of vendors in the WCM market based on their vision and ability to execute and even talks about the evolution of WCM, pointing out that “Today, WCM products need to work with a wide and growing range of content types — social media is the big trend now.”

The report continues to say that “WCM products have to work with a wider range of systems — analytic applications, e-commerce platforms, database management systems and so on. As a result of these trends, many IT leaders have to upgrade or replace older WCM systems with new technology that can handle more complex and critical tasks.”

EPiServer has even taken interest in introducing a series of add-ons that extend its platform to simplify and improve online engagement across a variety of channels. Social Reach, for example, provides a single interface designed to publish into social media channels and measure results side by side with other channels.

“EPiServer’s commitment to, and pace of, innovation is providing stronger business value to our loyal customers around the world. By continually updating and expanding our products’ functionality, customers can personalise their digital marketing and online sales initiatives to meet the critical customer experience requirements,” added Martin Henricson.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.

Edited by Brooke Neuman

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