infoTECH Feature

March 25, 2011

Freedom Networks launches ExpressBITS for WAN Security and Optimization Resellers

Freedom Networks, provider of Optimized Bandwidth Aggregation Solutions, announced the launch  of its ExpressBITS (build-integrate-test-ship) program for resellers of its Express Line of Appliances. This program reduces costs and complexity for network VARs deploying private and public cloud-customer solutions.

Freedom Networks is a technology that pioneers the Optimized Bandwidth Aggregation market. The Series brings together in one framework key capabilities that organizations have been looking for when managing delivery of business-critical data across the WAN to business users.

WAN security and optimization value-added resellers and distributors can now offer a single 1U Express Appliance, replacing multiple WAN security and optimization point products while eliminating most build, install, configure, test and logistic costs. This combined with the ability to select a best-of-breed virtual WAN optimization from companies like Expand, Netex and SilverPeak, based on specific customer solution, makes it the optimal platform for today’s resellers of firewall, load balancing, packet shaping, optimization, and network availability/resiliency solutions.

Martin Vargas, VP for leading security, network and optimization at VAR Axcelerate Networks in San Francisco, stated, “The ability to provide my customers complete secure bonded solutions with a choice of WAN optimization enables me to address almost any WAN issue with the Freedom Express line. Adding the no-cost Freedom ExpressBITS turnkey service ensures my customers get a fully configured and tested solution, effectively eliminating any added costs and margin leakage that used to decrease my profitability. We no longer have to assign valuable pre-sales technical resources or billable consulting resources to build, test, configure or ship. We simply upload the WAN optimization virtual appliance from the selected vendor to Freedom and they take care of the rest. The box arrives ready to be installed, reducing time on site due to product set-up or configuration issues. The best part – it comes at no additional cost as part of ordering an ExpressGuardian or ExpressSeries platform. And support. It’s a no-brainer.”

Lee Steinlauf, Freedom Networks’ CEO, added, “As a leader in Optimized Bandwidth Aggregation, we saw the need not only for feature-function consolidation in the WAN and Cloud space, we also recognized the need to streamline the value chain for resellers. With the ExpressBITS program we help our partners keep costs down.”

Also, in related news, Freedom Networks, announced the availability of its Express Line of open virtualized appliances, which dramatically reduce the costs and complexity of deploying private and public cloud-based information. Companies can now leverage a single 1U/2U Express Solution, replacing multiple WAN security and optimization point products. The marriage of Best of Breed WAN Optimization solutions such as SilverPeak, Netex, and Expand, providing Edge Security including firewall, VPN, antivirus/malware protection, content filtering, as well as addressing the transport layer through Broadband Bonding or load Balancing is the ultimate data communication solution.




Anamika Singh is a contributing editor for TMCnet. To read more of Anamika's articles, please visit her columnist page.

Edited by Jennifer Russell
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