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March 21, 2012

IBM Demonstrates New Analysis Packages

IBM (News - Alert) recently announced three new packages of software and services it will be releasing to give businesses more strategic intelligence regarding their data, which will give them a higher turnover and increase their efficiency. These new packages, known as "signature solutions," promise to give you more than other competing analysis solutions by sniffing out fraud attempts, predicting how customers will interact, and estimating how risky the next step will be, financially speaking.

Deepak Advani, IBM's VP of predictive analytics, said, "Having software is important but having industry expertise and domain knowledge is also pretty essential." IBM's development of these solutions comes from different experiences it has encountered while installing this kind of software for its current client base.

During the time that IBM's been hooking up its clients with these systems, the company's been seeing a kind of pattern in the challenges different businesses face, according to Advani. The packages offered by IBM will take from what the company learned by deploying systems in client companies and also grab a little from the research it's done, along with software like SPSS, Clarity (News - Alert), Cognos, and WebSphere... Read More

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