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Extreme Networks Delivers the Market's Most Powerful Retail Guest Analytics Solution to Provide Customized In-Store ExperiencesNEW YORK, Jan. 11, 2017 /PRNewswire/ -- With increased competitive pressures on traditional brick and mortar retailers due to the rapidly growing online ecommerce channels, retailers must provide a high quality digital in-store experience to effectively engage, retain and support customers. At the same time, shoppers are leveraging smartphone technology to enhance their retail shopping experience, and expect seamless wireless networking connectivity in retail stores. These trends add complexity for retail IT departments to manage a high number of mobile devices in a large distributed network with a remote IT department. To allow traditional retailers to compete and meet shopper expectations, Extreme Networks, Inc. (NASDAQ: EXTR) introduces its Retail Guest Analytics solution as part of its new ExtremeWireless™ WiNG product portfolio at the upcoming National Retail Federation (NRF) Convention & Expo. Extreme's Retail Guest Analytics solution is a highly integrated, customizable platform that enables retailers to better understand shoppers' in-store habits and create personalized offers. The solution scales up to 10 million shoppers across a chain with easy single sign-on, provides retailers with comprehensive insights into shopper demographics and buying behaviors leading to increased revenue per customer, and integrates directly with the ExtremeWireless WiNG solutions. It also gives brick and mortar retailers the tools to compete on par with online retailers by quickly adjusting promotions to drive customer engagement and improve brand experience, while reducing costs and time-to-market. To further provide efficient connectivity for shoppers, Extreme is also introducing two new 802.11ac access points (AP), ExtremeWireless WiNG AP 7602 and AP 7622, in addition to its ExtremeSwitching™ 200 Series. These solutions serve the budget-conscious retail sector with massive scalability, true zero-touch auto provisioning, and unified wired and wireless management. Furthermore, this gives Extreme's partner community a new opportunity to delve into the SMB market, specifically with the ExtremeSwitching™ 200 Series, while the Retail Guest Analytics solution allows partners to provide more value and increase intimacy with their customers moving forward. In booth 1249 at NRF, Extreme will also demonstrate their newly introduced AP3916i AP Camera, which offers retailers an enterprise-class dual radio AP with an embedded high definition video camera that can provide in-store surveillance, or combined with video analytics, can capture insights into foot traffic patterns, length of checkout lines, product placement and more. Key Features: New solution offerings include:
Dan Dulac, Vice President, Product Management & Solution Strategy, Extreme Networks Gordon Mackintosh, Senior Director of Worldwide Partner Program and Sales Business Development, Extreme Networks Rohit Mehra, Vice President of Network Infrastructure, IDC Scott Arnold, President, Optical Phusion, Inc. A.J. Love, President of Services, Accucode Manhmood Chaudhri, Managing Director, Datrix Ltd Carlos Santiago, PM Extreme, Westcon Additional Resources
Forward Looking Statements: Statements in this release, including those concerning the ExtremeWireless™ WiNG product portfolio and Retail Guest Analytics Solution, the products potential for optimizing real time business analytics visibility for retailers, the ability to integrate, customize and scale customers, along with delivering actionable store intelligence are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements speak only as of the date of this release. Actual results or events could differ materially from those anticipated in those forward-looking statements as a result of certain factors, including: the effectiveness of our solutions as compared with our customers' needs; a highly competitive business environment for network switching and software equipment; the possibility that we might experience delays in the development or introduction of new technology and products; customer response to our new technology and products; and a dependency on third parties for certain components and for the manufacturing of our products. More information about potential factors that could affect the Company's business and financial results is included in the Company's filings with the Securities and Exchange Commission, including, without limitation, under the captions: "Management's Discussion and Analysis of Financial Condition and Results of Operations," and "Risk Factors". Except as required under the U.S. federal securities laws and the rules and regulations of the U.S. Securities and Exchange Commission, Extreme Networks disclaims any obligation to update any forward-looking statements after the date of this release, whether as a result of new information, future events, developments, changes in assumptions or otherwise. About Extreme Networks Extreme Networks, Inc. (EXTR) delivers software-driven networking solutions that help IT departments everywhere deliver the ultimate business outcome: stronger connections with customers, partners and employees. Wired to wireless, desktop to data center, on premise or through the cloud, we go to extreme measures for our customers in more than 80 countries, delivering 100% insourced call-in technical support to organizations large and small, including some of the world's leading names in business, education, government, healthcare, manufacturing and hospitality. Founded in 1996, Extreme is headquartered in San Jose, California. For more information, visit Extreme's website or call 1-888-257-3000. Extreme Networks, Extreme Partner Network, and the Extreme Networks logo are either trademarks or registered trademarks of Extreme Networks, Inc. in the United States and/or other countries. Other trademarks are the property of their respective owners. To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/extreme-networks-delivers-the-markets-most-powerful-retail-guest-analytics-solution-to-provide-customized-in-store-experiences-300389312.html SOURCE Extreme Networks, Inc. |