ProfNet Experts Available on Addiction, Heat Stroke, Pokémon Go, More

NEW YORK, July 22, 2016 /PRNewswire/ -- Below are experts from the ProfNet network who are available to discuss timely issues in your coverage area.

You can also submit a query to the hundreds of thousands of experts in our network – it's easy and free! Just fill out the query form to get started: http://prn.to/alertswire.

EXPERT ALERTS

• Making Addiction Treatment More Effective and Efficient
• Preventing Heat Exhaustion/Heat Stroke Amid Dangerously Hot Temperatures
• Could Pokémon Go Pursuits Lead to Court?
• PR Damage Control for Rio Tourism
• Eight Steps to Hiring the Right Nanny for Your Family

MEDIA JOBS

• Senior Writer – CNN International (GA)
• Social Media Producer – ABC News (NY)
• Breaking News Reporter – Press of Atlantic City (NJ)

OTHER NEWS & RESOURCES

• Covering the Republican Convention?
• Breaking Into Writing for Children and Families
• 11 Ways to Captivate Your News Audience With Snapchat Stories

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EXPERT ALERTS:

Making Addiction Treatment More Effective and Efficient
Adam McArnold, MS, CRC, CASAC, MHC
Addictions Counselor
Affliction of Addiction
"We now have undeniable evidence that not only do drugs affect people differently but that the brains of some individuals are more affected by the use of some substances than others and these are the people who develop chemical addictions. So how do we incorporate this information into our current understandings of addictions? In this era of high technology, I can envision great strides of improvement in the field of addiction, primarily in treatment and prevention. The 21st century may be a very exciting time for the field, or it may continue to be filled with endless controversy and confusion. It all depends on how well we can accept, adapt to, and incorporate our new discoveries."
Based in Upstate New York, McArnold has more than 20 years of experience in chemical addictions. Throughout the years, he has studied residential, inpatient, and outpatient treatment modalities, all of which appear to fail miserably in providing any real measure of success in the treatment of chemical addictions. Finding this realization disheartening, he dove into all the new research being done, examining new discoveries while reexamining older research. Before he knew it, a more comprehensive view of addiction started to materialize, a conceptualization based on the plain fact that psychotropic substances affect and impact everyone differently. This fact, though well accepted and accounted for in the administration of pharmaceutical medications, is not considered when it comes to treating and making sense of addictions. After applying this new understanding in practice, its effectiveness was more than obvious. He found it to be incredibly powerful and a need for change was apparent. As a result, he knew what he had to do – pass it on. His book, "The Affliction of Addiction: It's not that complicated," published March 2016, is all about improving the public's perception of addiction and making treatment more effective and efficient.
Website: www.theafflictionofaddiction.com
Contact: Penny Sansevieri, [email protected]

Preventing Heat Exhaustion/Heat Stroke Amid Dangerously Hot Temperatures
Joe Alton, M.D.
Disaster Preparedness Expert
A massive dome of high pressure in the upper atmosphere will grip the nation's midsection this week, providing favorable conditions for dangerously hot temperatures. In parts of the central U.S., heat index values will be up to 115 degrees at times during the second half of this week. The heat will also spread toward the Northeast and Mid-Atlantic late this week into the weekend. Says Dr. Alton: "The ill effects due to overheating are called 'heat exhaustion' if mild to moderate; if severe, these effects are referred to as 'heat stroke.' Heat exhaustion usually does not result in permanent damage, but heat stroke does; indeed, it can permanently disable r even kill its victim. Heat stroke is preventable in many cases: 1) Drink at least two liters (about a half-gallon) of water per day if you are mostly indoors, and 1-2 additional liters for every hour of outdoor time. Drink before you feel thirsty, and avoid alcohol and caffeine. 2) Wear lightweight, light-colored clothing and use a sun hat or an umbrella to deflect the sun's rays. 3) Eat smaller, more frequent meals instead of large ones. 4) Avoid strenuous activity. 5) Stay indoors as much as possible. 6) Take regular breaks if you must exert yourself on warm days."

Could Pokémon Go Pursuits Lead to Court?
Rogge Dunn
Attorney
Clouse Dunn LLP in Dallas
While the online Pokémon Go game has been credited for encouraging more public conversation and promoting regular physical exercise, there are many ways that a Pokémon pursuit can land a player at the courthouse or, worse, the jailhouse. Although Pokémon Go manufacturer Nintendo requires players to accept terms of service that prevent them from taking the company to court unless they send an opt-out notice, he says there are no such free passes for those who play the game. Says Dunn: "While Pokémon Go may blur the line between fantasy and reality, there are real legal consequences if you step outside the law as a player. If you park your car in the street, expect a parking ticket. If you're trespassing on someone's property, expect to get arrested. If you cause a wreck while speeding toward a popular Pokémon location, you better be prepared for jail."
Contact: Bruce Vincent, [email protected]

PR Damage Control for Rio Tourism
Roland Rust
Marketing Professor
University of Maryland's Robert H. Smith School of Business
With the Olympics spotlight on Rio de Janiero, its acting governor Francisco Dornelles recently warned that the games are headed to a "big failure." He also called his state's health care system "calamitous," and said his government's policy of paying workers' salaries in installments "is a form of slave labor." These messages also became a backdrop for the "Welcome to Hell" airport banner greetings to Rio visitors from local police. Rust says: "Right now, Rio is a tourism [PR] disaster. Any quick PR happy talk downplaying the severity of the negatives will be seen as obvious whitewash, which means there is no quick fix for Brazil's PR nightmare. Brazil officials can only be happy that NBC, in its own interest, will want to focus only on the games and downplay the negative aspects. This, more than anything, will help Brazil's PR issues in the United States."
"Brand harm" is part of Rust's research focus. He founded and serves as executive director of two UMD-Smith research centers: the Center for Excellence in Service and Center for Complexity in Business. He also is an international research fellow at Oxford University's Center for Corporate Reputation.
Bio: http://www.rhsmith.umd.edu/directory/roland-rust
Contact: Greg Muraski, [email protected]

Eight Steps to Hiring the Right Nanny for Your Family
Florence Ann Romano
Nanny Magic
"Hiring a nanny can be a daunting process and, for many, the idea of bringing someone new into their home and leaving their kids in the sole care of someone they don't know can be scary. It's very important to identify each step needed to carefully navigate this search, the end result of which yields comfort and peace of mind."
Romano shares these eight steps to hire the right nanny for your family: 1) Determine your needs: Map out the criteria most important to you, from personality to special skills, hours and schedule, salary/package, age experience, education, training, childcare and discipline philosophy, responsibilities, etc. 2) Write a job description: Put your thoughts down on paper and spell them out in a one-page summary that you can share with an agency and/or potential candidates. 3) Register with an agency or post your job. 4) Screen applicants/conduct phone interviews. 5) In-person interviews: Arrange for promising candidates to come to your home to meet with you and get a preview of the potential future work environment. 6) Trial time/working interview: Observing someone while working will give you the best indicator of future performance. Trial time is typically 3-5 days for local non live-in candidates. 7) Reference/background checks: When deciding between two great candidates, a reference check can be the tie breaker. 8) Job offer/employment agreement: An extensive written agreement is the key to a long-term relationship where expectations are clear and misunderstandings minimized.
Romano is a dedicated philanthropist and former nanny who shares her experiences in "Nanny and Me" (Mascot Books, May 2015), her beautifully illustrated debut book for children making the transition from being cared for solely by their parents to having a nanny in their home. Born and raised just outside Chicago, Romano earned a degree in performance theatre at Bradley University in Peoria, Ill. She is the owner of Trinity, LLC, a 100% woman-owned family company that runs the Original Six Media production company.
Website: www.FlorenceAnnRomano.com
Contact: Ryan McCormick, [email protected]

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MEDIA JOBS:

Following are links to job listings for staff and freelance writers, editors and producers. You can view these and more job listings on our Job Board: https://prnmedia.prnewswire.com/community/jobs/

• Senior Writer – CNN International (GA)
• Social Media Producer – ABC News (NY)
• Breaking News Reporter – Press of Atlantic City (NJ)

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OTHER NEWS & RESOURCES:

Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line.

• COVERING THE REPUBLICAN CONVENTION? Whether you're physically in Cleveland or reporting remotely, convention news can be delivered directly to your inbox. As the exclusive press release distributor for both conventions, PR Newswire is distributing speech copy, podium schedules and other convention announcements via the PR Newswire for Journalists media site. More details: http://bit.ly/29P7IYQ
• BREAKING INTO WRITING FOR CHILDREN AND FAMILIES. Are you interested in writing for kids? In our latest Twitter Q&A, we spoke with Karl Beckstrand, an award-winning author of 15 multicultural books and more than 40 e-book titles. Beckstrand discussed how to find ideas and inspiration, working with illustrators, hiring a publisher vs. self-publishing, marketing your book and more: http://prn.to/29C1UQb
• 11 WAYS TO CAPTIVATE YOUR NEWS AUDIENCE WITH SNAPCHAT STORIES. Snapchat is broadening its appeal beyond its fanatical teen base. The Wall Street Journal reported last week that 14 percent of U.S. smartphone users over age 35 are now on Snapchat. With critical mass achieved and a rapidly growing user base of older millennials and above, mainstream adoption now may be firmly cemented. This is good news for those in the media and blogging world who are looking for new ways to reach these previously untapped demographics – in addition to younger generations. Here are some tips for growing your brand and audience through Snapchat stories: http://bit.ly/29XDfuL

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