[June 23, 2016] |
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Spectra Logic CEO Nathan C. Thompson Publishes New Book: "Society's Genome: Genetic Diversity's Role in Digital Preservation"
Spectra Logic, the deep storage experts, today announced that Spectra
Logic Chief Executive Officer, Nathan C. Thompson, with colleagues Bob
Cone and John Kranz, published a new book, "Society's
Genome: Genetic Diversity's Role in Digital Preservation."
With nearly 40 years of experience as a data storage industry leader and
CEO, Thompson draws on the lessons of history and nature in addressing
civilization's unquenchable thirst for information and our need to find
genetically diverse methods to preserve this collective knowledge base - society's
genome - for future generations.
"Society's
Genome: Genetic Diversity's Role in Digital Preservation" is a guide
to understanding greater trends in information storage and data
preservation. The book details how vital it is to store our information,
and the astounding statistics around society's digital data growth and
utilization. The amount of data stored in the "digital universe" will
reach 17 zettabytes, or 17,000,000,000,000,000,000,000 bytes, by 2025,
largely driven by:
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Scientific research - Zettabytes of long-term data are being created
every year, which will ultimately be kept forever.
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Genomics - The medical industry is expecting one billion people to
have their genomes sequenced by 2025.1 Genomic sequencing
will reach one zettabyte (1000 petabytes) of outputted data per year
by 2025.2
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Video sharing - Six billion hours of YouTube (News - Alert) videos are watched each
month, with one billion of those hours accessed by mobile phones.
Contractually these videos must be kept forever.3
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Social media - LinkedIn has more than 300 million users and adds two
new members every second;4 and Facebook (News - Alert) stores more than
250 petabytes of information and accrues another half petabyte every
day.5
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Cloud - Public cloud revenue continues to grow exponentially, with
some projections showing over 40 percent growth year over year.6
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Entertainment - Not only do we see continued growth in the output of
movies, news, sports and regular programming, but the density of these
programs is increasing as well. Moving from an HD format at 24 frames
per second (fps) to 4K format at 60 fps requires roughly 30 times the
storage. Most media and entertainment content is being stored forever.7
"Society's
Genome: Genetic Diversity's Role in Digital Preservation" speaks to
the enormous amount of society's knowledge now stored in the digital
universe. Mediums of storage change; what started with punch cards has
advanced to magnetic and semiconductor storage, and may ultimately
evolve to phase change or DNA-based storage.
As we continue to evolve from paper to digital storage, society will
grow increasingly dependent on the availability of its historical data.
To date, exceptional digital preservation has led to tremendous advances
in healthcare, predictive planting, infrastructure and connectivity,
benefiting humanity's overall quality of life. Society will continue to
leverage its digital information to move itself forward-both tomorrow
and for the next several hundred years.
Just as genomes are the genetics of all organisms, the digital universe
is the "genetic basis" of society. Organizations can emulate nature's
proven successes to protect and preserve the digital universe through
practices like multiple copy creation; incorporating "genetically
diverse" platforms within the data center; geographic dispersal of
physical hardware for disaster recovery; and conducting checksums to
ensure error reduction.
"New technologies, devices, population growth and the spread of the
digital revolution all support the idea of explosive, exponential data
growth," said Thompson. "We developed this work to inspire a larger
conversation on the digital universe, its importance to society and our
joint responsibility to enduringly preserve it.
PRICING AND AVAILABILITY Society's
Genome: Genetic Diversity's Role in Digital Preservation" may be
purchased on Amazon, Barnes & Noble, iTunes and numerous online
bookstores. The Kindle and paperback versions are available for $7.99
and $16.95 respectively on Amazon here.
The eBook is also available for download through Barnes
and Noble and iTunes
for $7.99.
Visit the website at www.societysgenome.com
to join the discussion. Follow the conversation on Twitter (News - Alert) at
#societysgenome.
About Nathan C. Thompson Nathan C. Thompson is the CEO of
Spectra Logic Corporation, which has its roots in Western Automation, a
manufacturer of memory boards, peripheral test equipment, and storage
systems that Nathan founded in 1979 and ran while earning his B.S.
degree in electrical engineering and computer science from the
University of Colorado Boulder. In 1988, Western Automation acquired the
assets of the interface company Spectra Logic and, in 1996, the combined
company was renamed Spectra Logic Corporation. Today, Spectra Logic is a
leading manufacturer of innovative tape and disk-based data backup and
archive solutions, with products installed globally in more than 40
countries.
Critical Acclaim for Society's Genome "Society's Genome is
the story about the future of the technologies and societal behavioral
issues (e.g., malware, cyber-attacks) that evolve and threaten it. It is
essential reading to understand the diverse aspects of The Genome-aka
all the digital memories from your PC's store to all the storage that
constitutes society's memory. Finally, the book makes a case for
storage-technology genetic diversity that system designers should only
ignore at their peril." -Gordon Bell, Researcher Emeritus,
Microsoft (News - Alert) Research Silicon Valley Laboratory
"Colorado runs on its data. Agriculture, bioscience, energy,
aerospace, health care, finance, and advanced manufacturing all require
safety of their data and infrastructure against serious threats.
Society's Genome looks to evolution and epochal threats to derive
methods for data storage and digital preservation. It's a fresh
perspective and interesting story of historical loss-from Ptolemy's map
to American chestnut trees-and an optimistic look at preventing its
recurrence." -John Hickenlooper, Governor of Colorado
"If you live in the 21st century-and not in a cave-this book is for you." -Michael
C. Glaviano, PhD; futurist, author of "Edge Station" and "Crows' Gambit"
Follow Spectra Logic on social media:
Twitter: @spectralogic
Facebook: https://www.facebook.com/spectralogic
LinkedIn (News - Alert): https://www.linkedin.com/company/spectra-logic
Instagram: @spectralogic
About Spectra Logic Corporation Spectra Logic develops deep
storage solutions that solve the problem of long-term storage for
business and technology professionals dealing with exponential data
growth. Dedicated solely to storage innovation for nearly 40 years,
Spectra Logic's uncompromising product and customer focus is proven by
the largest information users in multiple vertical markets globally.
Spectra enables affordable, multi-decade data storage and access by
creating new methods of managing information in all forms of deep
storage-including archive, backup, cold storage, cloud and private
cloud. To learn more about Spectra Logic's Deep Storage Story, visit www.SpectraLogic.com.
Spectra and Spectra Logic are registered trademarks of Spectra Logic
Corporation. All rights reserved worldwide. All other trademarks
are the property of their respective owners.
1 Robert Gebelhoff, "Sequencing the Genome Creates So Much
Data We Don't Know What to Do With It," Washington Post, July 7, 2015, https://www.washingtonpost.com/news/speaking-of-science/wp/2015/07/07/sequencing-the-genome-creates-so-much-data-we-dont-know-what-to-do-with-it/ 2
Zachary D. Stephens, et. al., "Big Data: Astronomical or Genomical?"
PLOS Biology, vol.13, no. 7 (2015), doi: 10.1371/journal.pbio.1002195 3
Faiza Sareah, "Interesting Statistics for the Top 10 Social Media
Sites," Small Business Trends, July 26, 2015, http://smallbiztrends.com/2015/07/social-media-sites-statistics.html 4
Faiza Sareah, "Interesting Statistics for the Top 10 Social Media
Sites," Small Business Trends, July 26, 2015, http://smallbiztrends.com/2015/07/social-media-sites-statistics.html 5
Dylan Tweney, "Facebook Explains Secrets of Building Hugely Scalable
Sites," Venture Beat, September 16, 2013, http://venturebeat.com/2013/09/16/facebook-explains-secrets-of-building-hugely-scalable-sites/12 6
Various sources 7 Calculations performed by Spectra Logic
View source version on businesswire.com: http://www.businesswire.com/news/home/20160623005153/en/
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