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Enterprise Mobility Survey Shows Poor User Experience Is the Leading Cause of Enterprise Mobile App FailuresWith the explosion of mobile apps, business users are putting more pressure on developers and designers to deliver a large number of mobile applications with stunning and sleek user experiences. Kony, Inc., the leading enterprise mobility company, today unveiled results from a new sponsored enterprise mobility app designer and developer survey, which highlights key pain points in the enterprise mobile app development process. The "Bridging the Gap: Mobile App Design and Development" survey reveals that a traditional approach to mobile application development for enterprises causes friction and misalignment between developers and designers, with 50 percent of respondents saying their projects fail to lock or get approved because of user interface issues. The survey of more than 340 respondents from leading global brands reveals a clear gap in the mobile app design and development process specifically when it comes to user interface and user experience. This user interface gap and rework are the causes for many change requests, which lead to project delays and poor user adoption. "Today's IT departments are struggling to keep pace with the demands of their business to mobilize their enterprise," said Dave Shirk, executive vice president and chief marketing officer, Kony, Inc. "CIOs are faced with the challenge of rapidly delivering mobile applications for their businesses, and this survey sheds light on one of the biggest hurdles: business users, designers and developers don't see eye to eye when it comes to user experience and interface design, which can cause costly delays and mobile app failures, leaving the business looking for a better answer." Key findings:
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About Kony Kony is the fastest-growing, cloud-based enterprise mobility solutions company and an industry leader among mobile application development platform (MADP) providers. Kony empowers today's leading organizations to compete in mobile time by rapidly delivering multi-edge mobile apps across the broadest array of devices and systems, today and in the future. Kony offers ready-to-run business mobile apps to help organizations better engage with customers and partners, as well as increase employee productivity through mobile device access to company systems and information. Powered by Kony's industry-leading Mobility Platform, enterprises can design, build, configure, and manage mobile apps across the entire software development lifecycle, and get to market faster with a lower total of ownership. For two years in a row, Gartner (News - Alert) has named Kony a Leader in its Magic Quadrant for Mobile Application Development Platforms. Kony was also honored in the Mobile Star Awards for achievements in enterprise application development; named the first place winner in CTIA's (News - Alert) MobITs Awards in the Mobile Applications, Development & Platforms category, and included on the Inc. 500|5000 list of fastest growing private companies in America. For more information, please visit www.kony.com. Connect with Kony on Twitter, Facebook, and LinkedIn. Kony World, Kony's annual user conference, will be held on February 3-6, 2015 in Orlando, Florida. Kony World is the premier gathering of enterprise mobile executives and strategists, as well as mobile IT architects, developers and designers from Fortune 1000 companies. Register today at www.konyworld.com.
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