|[August 26, 2014]
Guidance Deploys Responsive Magento 1.13 Website for GEARYS Beverly Hills
MARINA DEL REY, Calif. --(Business Wire)--
Guidance, an eCommerce design and development agency trusted by Internet
Retailer Top 500 companies, today announced the launch of a
responsive website for GEARYS Beverly Hills, purveyor of an unsurpassed
collection of fine china, crystal, silver, gifts, jewelry, and watches.
Guidance provided eCommerce, Mobile & Responsive Design, UX Consulting,
Web Development, Integration, and Hosting & Managed services for
the new site built on the Magento® Enterprise 1.13 platform.
Guidance replatformed GEARYS Beverly Hills' eCommerce website to offer
newly engaged couples the ability to easily create their bridal
registries online, to enable quick conversion between bridal registry
and individual shoppers, and to make the site easier to self-manage and
"As our trusted partner, Guidance helped us create an enhanced eCommerce
platform ready to meet our future Omni-channel requirements," said Mary
C. Donahue, Director of Web Operations for GEARYS Beverly Hills. "With
the new gearys.com,
we are in a better position to market to and satisfy our customers'
ever-changing shopping preferences."
Guidance delivered a custom solution on Magento Enterprise 1.13 that
will accommodate ever-growing product catalogues, and increasing traffic
and transaction volumes, effortlessly.
"Drawing on our experience deploying countless, custom Magento
Enterprise Edition implementations, we provided GEARYS Beverly Hills
with a tailor-made solution that will grow along with their business,"
said Jason Meugniot, CEO of Guidance.
The new responsive site offers multiple shopping paths to convert
browsers into buyers. Shoppers can review product by category, brand,
and "moment" - the event for which a customer is shopping.
A catalog-style category page with compelling product photography was
developed to encourage click through for more information. With the
deployed quick-view hover state, users are able to eliminate one step
and immediately add the item to their cart.
The site was also custom developed to highlight and distinguish shopping
cart items between registry and non-registry products; accept gift cards
as payment, in addition to traditional payment methods; and to select
Bridal or other event registrants, can also create public or private
registries in one step.
Guidance designs, builds and hosts highly customized eCommerce solutions
for today's leading retailers. Since 1993, national retailers and
consumer product manufacturers alike have relied on Guidance's expertise
to facilitate more than $3 billion in web, mobile and social eCommerce.
Brands such as Bank of America, The Coffee Bean & Tea Leaf, Foot Locker,
Harbor Freight Tools, Honda, Hyundai, Intel, Mars, Nike, Oakley, Relax
the Back, TOMS Shoes, Walt Disney (News - Alert) and others, have engaged Guidance to
build more than 300 world-class, multi-channel websites and apps that
captivate, engage and incite loyalty.
Learn more at http://www.guidance.com.
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