|[June 23, 2014]
Sprint Teams with Samsung, Under Armour and MapMyFitness to Drive Advances in Growing Health and Fitness Technology Market
CHICAGO --(Business Wire)--
Sprint (News - Alert) (NYSE:S) is stepping up its presence in the growing health and
fitness markets, announcing today the launch of an exclusive device from
Samsung Telecommunications America and a collaboration with health and
fitness market leaders Under Armour and MapMyFitness to offer mobile
solutions for today's active lifestyles.
Sprint will provide convenient mobile access to fitness tracking,
educational information, and music, as well as offer applications to
help consumers as they exercise, watch what they eat and take better
care of themselves.
Sprint will launch on Friday, July 25 the Samsung (News - Alert) Galaxy S® 5
Sport, an exclusive new Spark-enabled smartphone with both the hardware
and software for today's health-conscious users. Among the handset's
many features is S Health™1, an integrated mobile health
platform to access health info, map out workouts, and make healthier
eating choices. It even monitors heart rate before and after activity
with a built-in heart-rate monitor. Samsung's exclusive Activity Zone
app is preloaded on Galaxy S 5 Sport offering the ability to open active
lifestyle features, including a barometer, compass, flashlight and
stopwatch from a single screen.
Galaxy S 5 Sport features a textured body making the smartphone easier
to hold and preventing it from slipping from the hand. It features three
hard keys so the smartphone is easier to operate when active. The Galaxy
S 5 Sport is also IP67 water and dust resistant2 so it can be
as active as its user.
Starting July 25 and for a limited time only, customers who purchase
Samsung Galaxy S 5 Sport will get $50 off Samsung Gear Fit to help
achieve health and fitness goals by tracking steps and monitoring heart
The device will serve as the launch pad for Sprint Fit Live, a complete
mobile health and fitness package giving customers instant access to
their favorite fitness applications and activities, relevant health
information when they want it and integration capability with their
Spotify playlists. Sprint Fit Live also will be available on all new
Sprint Android (News - Alert)-powered smartphones in 2014.
Sprint Fit Live -- Key features of Sprint
Fit Live include the ability to:
Track, monitor, and share workout activity with 12 months of free
MapMyFitness MVP, which includes premium content such as customized
audio coaching, training plans, live tracking and more. MapMyFitness
is a wholly-owned subsidiary of Under Armour, a leading performance
and innovation brand.
Access Spotify Workout playlists with free Spotify premium for six
months for customers who are on Sprint Framily plans or three months
for other Sprint customers.
Live the Healthy Lifestyle by receiving updated smart, contextual
health and fitness content.
Customize the look and feel of fitness tracking, education, music and
healthy living content displayed on the wallpaper or full screen
"We continually innovate to provide our customers with new products that
can improve their lives," said Dan Hesse, Sprint Chief Executive
Officer, today during an event in Chicago. "Previously, Sprint brought
together Harman Kardon, HTC (News - Alert) and Spotify to redefine how music should
sound on the modern smartphone. Today, Sprint joins leading innovators
in Samsung Under Armour and MapMyFitness to drive technology advances
for fitness, health and wellness."
Todd Durkin, internationally recognized performance-enhancement coach,
personal trainer and author, said at the Chicago event, "Integrating
fitness and an active and healthy lifestyle into technology is the
cornerstone to getting athletes moving. The Sprint Fit Live innovative
platform has the ability to educate, motivate, track, monitor, measure
and analyze overall fitness - there is nothing better than instant
feedback for my clients to help them achieve their overall health and
With Sprint Easy Pay, well-qualified buyers can purchase Samsung Galaxy
S 5 Sport with $0 down (plus tax) and 24 monthly payments of $27.09.
Customers can preregister for more information at www.sprint.com/galaxys5sport.
Galaxy S 5 Sport will be available in Electric Blue and Cherry Red color
Sprint accelerating mobile health
In addition to the health and fitness innovations announced today,
Sprint is actively helping shape the evolution of mobile health at the
startup level. From mid-March to early June, Sprint conducted in Kansas
City the inaugural Sprint
Mobile Health Accelerator powered by Techstars, an immersive,
mentor-driven program for startup companies. The participating companies
are developing solutions that include hardware, software platforms,
transformative services, big data and mobile applications. At Demo Day
June 12, Sprint announced plans for the second Sprint Mobile Health
Accelerator powered by Techstars, coming in 2015.
About Samsung Telecommunications America
Samsung Telecommunications America, LLC, (Samsung Mobile) a Dallas-based
subsidiary of Samsung Electronics Co., Ltd., researches, develops and
markets wireless handsets, wireless infrastructure and other
telecommunications products throughout North America. For more
information, please visit www.samsung.com.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in technology, opening
new possibilities for people everywhere. Through relentless innovation
and discovery, we are transforming the worlds of�TVs, smartphones,
tablets, PCs, cameras, home appliances, printers, LTE (News - Alert) systems, medical
devices, semiconductors and LED solutions. We employ 286,000 people
across 80 countries with annual sales of US$216.7 billion. To discover
more, please visit www.samsung.com.
About Under Armour, Inc.
Under Armour (NYSE: UA), the originator of performance footwear, apparel
and equipment, revolutionized how athletes across the world dress.
Designed to make all athletes better, the brand's innovative products
are sold worldwide to athletes at all levels. Under Armour's wholly
owned subsidiary, MapMyFitness, powers one of the world's largest
Connected Fitness communities. The Under Armour global headquarters is
in Baltimore, Maryland. For further information, please visit the
Company's website at�www.uabiz.com.
Sprint (NYSE: S) offers a comprehensive range of wireless and wireline
communications services bringing the freedom of mobility to consumers,
businesses and government users. Sprint served nearly 55 million
customers as of March 31, 2014 and is widely recognized for developing,
engineering and deploying innovative technologies, including the first
wireless 4G service from a national carrier in the United States;
leading prepaid brands including Virgin Mobile USA, Boost Mobile, and
Assurance Wireless; instant national and international push-to-talk
capabilities; and a global Tier 1 Internet backbone. The American
Customer Satisfaction Index rated Sprint as the most improved U.S.
company in customer satisfaction, across all 43 industries, over the
last six years. Sprint has been named to the Dow Jones Sustainability
Index (DJSI) North America in 2011, 2012 and 2013. You can learn more
and visit Sprint at www.sprint.com
1This device, S Health, and related software is not intended
for use in the diagnosis of disease or other conditions, or in the cure,
mitigation, treatment or prevention of disease.
2This device has been tested and received an IP (Ingress
Protection) rating of IP67, which tests for dust intrusion and for water
submersion up to 1 meter for up to 30 minutes. Not shockproof. Covers
must be tightly closed.
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