|[March 25, 2014]
Sunrise Micro Devices is Unlocking the Potential of IoT by Offering Radio Design in IP Form
DEERFIELD BEACH, Fla. --(Business Wire)--
Sunrise Micro Devices Inc., (SMD) an expert in sub-volt wireless design,
is now a wireless intellectual property (IP) company delivering complete
radio solutions to help accelerate the deployment of Internet of Things
(IoT) devices. Standards-based wireless technologies offer
interoperability and enable low-power wireless sensor nodes to connect
to the Internet. Enabling a range of semiconductor companies to easily
design and deploy devices that include wireless capabilities will result
in more IoT products with unique features and applications.
"Our goal is to make low-power wireless connectivity practical for IoT
by delivering a radio building block that is truly low-voltage and is
straightforward to incorporate into a chip design," said Dr. Fred
Martin, president and CEO at SMD. "Our strong team is deeply rooted in
wireless and low-power design and has the strategic financial backing to
enable SMD to deliver these compelling solutions."
Low-power IoT devices require integrated system-on-chip (SoC) solutions.
These IoT SoC solutions require processor and radio technology, together
with features unique to the target applications. While digital design is
well known, implementing low-power radios is still an art form that few
companies have mastered. By delivering a complete low-power radio
solution as IP, SMD not only satisfies the needs of most vendors, but
also enables them to utilize their core competencies in areas they can
"More than 49 billion Internet of Things devices are expected to ship
between 2014 and 2020, andIoT nodes are expected to account for 40
percent of these devices." said Bill Morelli, associate director,
Internet of Things at IHS (News - Alert). "Many of these nodes are devices that until
recently did not exist or never existed on the Internet. Integrating
low-power, low-cost connectivity solutions that are quick to market will
be a crucial element to capitalize on this rapid growth."
The CORDIO™ product line is SMD's family of radio IP solutions. Each
CORDIO solution includes a pre-qualified, self-contained radio block,
related firmware and guidelines for design, test, integration and
qualification - the ideal solution to get from design concept to
end-user production. With the CORDIO family of radio IP, semiconductor
companies have access to cutting-edge, sub-volt radio solutions and can
effectively keep pace with evolving standards and processes in a
cost-effective, risk-free manner, making it financially and
strategically prudent for them to buy vs. make.
Core to all CORDIO radios is native sub-volt operation. Operating below
1 Volt enables the radio to "sip" energy from a battery, thus greatly
extending the devices's life. In addition, it makes it easier to run
without batteries by using sources like solar, heat or vibration. With
over 20 years of sub-volt design expertise from leading technology
companies, SMD's team applies its know-how to all of the CORDIO designs.
About Sunrise Micro Devices
Sunrise Micro Devices (SMD) is making wireless connectivity practical
for the Internet of Things (IoT) by Simplifying Radio Connectivity™. SMD
develops standards-based low-voltage radio platforms and delivers these
designs as intellectual property (IP). With a rich heritage and know-how
in radio, semiconductor, and low-voltage design, SMD's goal is to
develop compelling designs that can steer and enable markets. Technology
developed by SMD not only reduces cost and power consumption of today's
applications; it also complements new power sources and energy
harvesting devices. SMD technology, through its customers and partners,
will enable and accelerate the IoT phenomenon. ARM (News - Alert) Holdings plc, a
worldwide leader in microprocessor IP, is investing in SMD.
Sunrise Micro Devices website: www.sunrisemicro.com
Sunrise Micro Devices on Twitter (News - Alert): https://twitter.com/SunriseMicro
CORDIO™ and 'Simplifying Radio Connectivity™' are trademarks of
Sunrise Micro Devices Inc. Bluetooth® is a registered trademark of
Bluetooth SIG, Inc.
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