|[February 24, 2014]
SanDisk Introduces World's Highest Capacity microSDXC Memory Card at 128GB
BARCELONA, Spain --(Business Wire)--
MOBILE WORLD CONGRESS - SanDisk
Corporation (NASDAQ: SNDK),
a global leader in flash storage solutions, today announced the new 128GB2
SanDisk Ultra® microSDXC™ UHS-I memory card, the world's
largest capacity microSD card. Smaller than the size of a fingernail,
the new SanDisk (News - Alert) Ultra microSDXC card enables consumers to use their
phones and tablets as if storage limitations were never a concern,
allowing users to capture thousands of songs and photos, and hours of
video on a single, removable card.
The 128GB SanDisk Ultra microSDXC memory card enables consumers to use their phones and tablets as if storage limitations were never a concern, allowing users to capture thousands of songs and photos, and hours of video on a single, removable card. (Photo: Business Wire)
"SanDisk's high-performance 128GB SanDisk Ultra microSDXC memory card
will reshape the way users interact with their devices," said Stuart
Robinson, director, Handset Component Technologies, Strategy Analytics (News - Alert).
"Until now, consumers had to spread out their content between multiple
products because the memory on those devices was not able to hold enough
data in one place. This 128GB microSD card is going to be popular as the
preferred removable storage option, giving users fast, secure and
reliable access to their personal data archives."
Ideal for Today's Smartphone and Tablet Users
Designed for Android™ smartphones and tablets, the new SanDisk Ultra
microSDXC card provides consumers the highest storage capacity available
in a removable form factor. Ideal for shooting Full HD video and
high-quality pictures, the 128GB SanDisk Ultra microSDXC card delivers
twice the speed of ordinary microSD memory cards3 and offers
the highest video recording performance available.
"The new SanDisk Ultra microSDXC card again demonstrates how SanDisk
continues to expand the possibilities of storage so that consumers can
benefit from our latest technology advancements," said Susan Park,
director, retail product mrketing, SanDisk. "With 128GB of removable
storage, consumers will enjoy the freedom to capture and save whatever
they want on a smartphone or tablet, without worrying about running out
of storage space."
An Enhanced SanDisk Memory Zone App - Smarter Ways to Organize,
Optimize, and Backup Android Smartphones
A new version of the SanDisk® Memory Zone app (available on
the Google (News - Alert) Play™ store in beta) lets users easily view, access, and
backup all of their files from their phone's memory in one convenient
place. As a part of the SanDisk Memory Zone app, SanDisk is releasing
OptiMem™, a new feature that allows Android users to enhance their
phone's internal memory by automatically transferring some of their old
photos and videos to their microSD card4. OptiMem will
continuously monitor the user's mobile device memory levels, and inform
them whenever the internal memory falls below a pre-defined threshold.
Compared to when the microSD card format was first launched in 2004 with
128MB of capacity, SanDisk has increased storage capacity of microSD
cards 1,000 times over in less than a decade with the 128GB SanDisk
Ultra microSDXC card. To enable 128GB of storage on a removable microSD
card, SanDisk developed an innovative proprietary technique that allows
for 16 memory die to be vertically stacked, each shaved to be thinner
than a strand of hair.
"The technology used to design the 128GB Ultra microSDXC card is well in
line with what mobile users expect, and demonstrates SanDisk's
commitment to mobility," said Christopher Chute, research director,
Worldwide Digital Imaging, IDC (News - Alert). "Being able to fit this much capacity
into a microSD card smaller than a fingernail is a game changer, and
expands the possibilities of what people can do with their mobile
devices. The 128GB Ultra microSDXC card frees users from constant
concerns around storage limitations."
Pricing and Availability
The family of SanDisk Ultra microSD memory cards is available worldwide
in capacities ranging from 8GB to 128GB with MSRPs of $29.99 to $199.99.
In the U.S., the 128GB SanDisk Ultra microSDXC card is available
exclusively at BestBuy.com and Amazon.com.
SanDisk at Mobile World Congress (News - Alert)
SanDisk will be displaying the new 128GB SanDisk Ultra microSDXC memory
card in the company's Mobile World Congress booth, Stand #7A61, located
in Hall 7. The company will also be displaying the new iNAND Extreme™
embedded flash drive (announced separately today).
SanDisk Corporation (NASDAQ: SNDK), a Fortune 500 and S&P 500 company,
is a global leader in flash storage solutions. For more than 25 years,
SanDisk has expanded the possibilities of storage, providing trusted and
innovative products that have transformed the electronics industry.
Today, SanDisk's quality, state-of-the-art solutions are at the heart of
many of the world's largest data centers, and embedded in advanced
smartphones, tablets and PCs. SanDisk's consumer products are available
at hundreds of thousands of retail stores worldwide. For more
information, visit www.sandisk.com.
1 Approximations: Results and Full HD (1920x1080) video
support will vary based on host device, file attributes and other
factors. Compatible device required. See www.sandisk.com/HD
2 1GB=1,000,000,000 bytes. Actual user storage less.
3 Ordinary cards up to 5 MB/s write speed 1MB=1,000,000 bytes.
4 Download and installation required; see www.sandiskmemoryzone.com.
The new OptiMem feature is available as a public beta in the Google Play
store and will be generally available in early March. Please visit the
Google Plus Community for more information https://plus.google.com/communities/117088614349521530063?hl=en&partnerid=gplp0
© 2014 SanDisk Corporation. All rights reserved. SanDisk and SanDisk
Ultra are trademarks of SanDisk Corporation, registered in the United
States and other countries. iNAND Extreme and OptiMem are trademarks of
SanDisk Corporation. The microSD, microSDHC and microSDXC marks and
logos are trademarks of SD-3C, LLC. Android and Google Play are
trademarks of Google Inc.
This news release contains certain forward-looking statements, including
expectations for markets, customers and new products that are based on
our current expectations and involve numerous risks and uncertainties
that may cause these forward-looking statements to be inaccurate. Risks
that may cause these forward-looking statements to be inaccurate include
among others: the market demand for our products may grow more slowly
than our expectations or our products may not be available in the
capacities or at the prices that we expect or perform as expected, or
the other risks detailed from time-to-time in our Securities and
Exchange Commission filings and reports, including, but not limited to,
our most recent annual report on Form 10-K. We do not intend to update
the information contained in this news release.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140223005115/en/
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