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TMCNet:  Green Hills Software to Present and Exhibit at Embedded World 2014 Exhibition and Conference in Nuremberg

[February 18, 2014]

Green Hills Software to Present and Exhibit at Embedded World 2014 Exhibition and Conference in Nuremberg

(Marketwire Via Acquire Media NewsEdge) SANTA BARBARA, CA -- (Marketwired) -- 02/18/14 -- Green Hills Software, the largest independent vendor of embedded software solutions, will deliver technology presentations at the embedded world 2014 Conference in Nuremberg, Germany, from February 25 - 27, 2014. In Hall 4, Stand 325, Green Hills Software will also demonstrate its latest embedded software solutions. Please visit Green Hills Software's website to request a meeting and register for free exhibition entrance.

Green Hills Software CTO David Kleidermacher will deliver a Conference Keynote on Tuesday, 25 February, 11:00 - 12:00, in the Conference Keynote Theatre, on the topic "Securing the Internet of Things:" To the world, the Internet of Things (IoT) is the latest technology megatrend and buzzword. But to our community, it is the natural progression for embedded systems, which enjoy increased capability in ever-smaller designs, year after year. Nevertheless, we have reached an inflection point where even the most resource-constrained devices, such as battery-powered industrial sensors, can host sophisticated communications stacks, enabling an exciting world of possibilities that some have claimed represent a $14 trillion business opportunity over the next decade due to increased efficiency and new revenue models. Security is largely an afterthought: businesses almost never design in security for the sake of protection. Rather, businesses must be compelled by government regulation or see a clear business advantage. This talk will discuss the security and privacy challenges introduced by IoT and how developers in the IoT world can use security to gain competitive advantage in their designs and their businesses.

Additional Green Hills Software speakers will present in the embedded world Conference: Guidelines for Writing Efficient C/C++ Code When: Tuesday, 25 February, 09:30 - 10:30 Where: Session 02: Software Development in High Level Languages IWho: Greg Davis, Director of Compiler Engineering, Green Hills Software Porting C Code to C++ CodeWhen: Tuesday, 25 February, 14:00 - 14:30Where: Session 02: Software Development in High Level Languages II/IWho: Greg Davis, Director of Compiler Engineering, Green Hills Software Tips and Tricks for DebuggingWhen: Tuesday, 25 February, 15:00 - 16:00Where: Session 03: Software Test & Debug Methods IIWho: Greg Davis, Director of Compiler Engineering, Green Hills Software Advanced Compiler Optimizations for Smallest, Fastest CodeWhen: Thursday, 27 February, 09:30 - 10:30Where: Session 22: Development ToolsWho: Greg Davis, Director of Compiler Engineering, Green Hills Software Multicore Development ParadigmsWhen: Thursday, 27 February, 15:00 - 15:30Where: Session 20: Multicore Processors IIWho: Greg Davis, Director of Compiler Engineering, Green Hills Software How to Make Android-based Devices SecureWhen: Thursday, 27 February, 15:00 - 15:30Where: Session 21: Android IIWho: Andre Schmitz, Field Applications Engineer, Green Hills Software Hypervisor-based Consolidation for Automated Teller MachinesWhen: Thursday, 27 February, 16:00 - 16:30Where: Session 21: Android IIWho: Andre Schmitz, Field Applications Engineer, Green Hills Software Stefan Groesbrink, University of Paderborn In Hall 4, Stand 325, Green Hills Software will offer a wide range of interesting presentations and demonstrations, including: Stand Theatre Presentations Securing the Internet of Things, David Kleidermacher, CTO (repeat of embedded world Conference Keynote) Solving Complex Embedded Problems (Tools Demonstration) Where does my program spend its time? My program doesn't always crash so I keep missing the bug.Solving Complex Embedded Problems (RTOS Demonstration) Sometimes a system crashes saying "out of memory." Sometimes my application is unresponsive.Android Vulnerabilities (Attacking Android Containers Demonstration)Green Hills Stand Kiosk Demonstrations: Advanced Multicore Debugging Embedded Graphics Internet of Things Safe and Secure Embedded Virtualization INTEGRITY Trusted Mobile Device For detailed descriptions of the presentations and demonstrations, please go to http://www.ghs.com/events/ew_2014.html About Green Hills SoftwareFounded in 1982, Green Hills Software is the largest independent vendor of embedded development solutions. In 2008, the Green Hills INTEGRITY®-178 RTOS was the first and only operating system to be certified by NIAP (National Information Assurance Partnership comprised of NSA & NIST) to EAL 6+, High Robustness, the highest level of security ever achieved for any software product. Our open architecture integrated development solutions address deeply embedded, absolute security and high-reliability applications for the military/avionics, medical, industrial, automotive, networking, consumer and other markets that demand industry-certified solutions. Green Hills Software is headquartered in Santa Barbara, CA with European headquarters in the United Kingdom. Visit Green Hills Software at www.ghs.com.

Green Hills, the Green Hills logo and INTEGRITY are trademarks or registered trademarks of Green Hills Software in the U.S. and/or internationally. All other trademarks are the property of their respective owners.

Add to Digg Bookmark with del.icio.us Add to Newsvine Contact: Green Hills Software Barbel French 805-965-6044 bfrench@ghs.com Source: Green Hills Software

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