|[January 30, 2014]
GTreasury Continues Their Illuminating Growth Through 2013
LAKE ZURICH, Ill. --(Business Wire)--
2013 marked the third straight year in which GTreasury
was able to achieve year-over-year, record setting growth in terms of
both revenues as well as new client adoption. Over this period of time, GTreasury
has transformed from "a treasury solution provider" into the position of
market leader. In 2013, GTreasury
was independently ranked as the #1 cash and liquidity management
solution in the industry. This is a ranking GTreasury is very proud to
have attained, and is a testament to the solution's comprehensive
capabilities and the loyalty of the client base. Some 2013 adopters of GTreasury's
solutions include; H.H. Brown, Hexcel Corporation, Gypsum
Management & Supply, Inc., Canadian Scholarship Trust Consultants, Inc.,
Xtreme Coil Drilling Corporation, Richardson Electronics (News - Alert), and KKR Asset
Management LLC. Many of GTreasury's
new clients in 2013 were not necessarily new to treasury technology. In
fact, many were migrations from previous tools or had used other systems
with previous employers.
2013 also marked a year of rebranding for GTreasury.
GTreasury has been providing treasury solutions since 1986, however many
practitioners recognized it as Gateway (News - Alert) or WebCash. 2013 marked the year
of consolidation under a single GTreasury
"Illuminating Liquidity" brand. Warren Davey, Executive Vice President
of Marketing and Sales at GTreasury, states, "We just felt that after 27
years and so many different names, it was essential to clarify the brand
and the power of our offering".
As a cloud based system, it's imperative that system technology evolve
quickly to lead the treasury industry through change. Some of GTreasury's
more notable enhancements in 2013 focused on pioneering solutions for
bank account management, treasury regulations and compliance including;
SEPA, ISO, OFAC, and PCI (News - Alert), along with enhancing the system's already
award winning payment functionality. In conjunction, GTreasury
also devoted time to augmenting the user experience by focusing
development on the system's core worksheets, reporting and dashboards,
as well as the overall user interface.
Orazio Pater, founder and COO of GTreasury
explains; "We owe our success in the space to the clients who use and
promote our products and services. We will continue to listen to our
clients and enhance solutions for them knowing full well other
treasuries will benefit from our advancements." Mr. Pater reaffirms that
controlled growth remains a focus for GTreasury,
so product and service based strategies outweigh sales initiatives.
"Focusing on user groups, support tools, client retention, thought
leadership, user experiences and the like will inevitably grant us
market awareness. We always have and always will view our clients as
The strategy has proven to work as GTreasury
continues to swallow up market share and is firmly cemented as the
market's leading liquidity solution.
Whether your treasury prefers a true SaaS (News - Alert) solution or your requirements
warrant an installed solution with web access, GTreasury
is the one and only system you will ever need.
modular system offers users a full suite of solutions that shed light
into an organization's cash and liquidity, manage exposures and risk,
and automates and streamlines all repetitive treasury processes. GTreasury's
world class worksheets, system flexibility, and ease of use quickly
accommodate our customers' needs of today while preparing them for the
changes of tomorrow.
Having serviced the treasury industry since 1986, GTreasury's
technology and services have matured to greater breadths and depths than
any other liquidity management system. With all development and
resources focused entirely on only one application, GTreasury
is able to help any treasury operation illuminate its liquidity.
For more information, visit www.GTreasury.com
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