|[January 29, 2014]
PaeDae Partners with Intel's appMobi; Becomes World's Largest Mobile Ad Engagement Network
LOS ANGELES --(Business Wire)--
Premium mobile advertising start-up PaeDae
announced today that it has partnered with Intel's (News - Alert) appMobi
in a move that will allow Intel's network of over 150,000 developers to
easily integrate with PaeDae's advertising platform. This partnership
will elevate PaeDae's network to over 150 times the size of competing
mobile ad engagement networks, when measured in terms of connected
developers, and thereby significantly enhance its reach.
To date, PaeDae has raised over $12
million to expand its unique user-centric advertising platform,
which includes mobile video, rich media and app discovery. These
resources are now easily accessible to appMobi's (News - Alert) roster of top-tier
appMobi's developer tools, which were acquired by Intel
earlier this year, allow developers to build cross platform apps, using
This collaboration embeds PaeDae's advertising technology directly into
appMobi's set of tools, and empowers developers within the Intel network
to incorporate premium advertising with ease. Advertisers will reap the
benefits of Intel's preeminent app network and its associated user base.
"Intel has embraced innovation in mobile by acquiring appMobi's
incredible set of cross-platform developer tools. We hope to supplement
their already substantial core offering by enabling developers to
seamlessly incorporate our user-centric ad platform into their apps,"
said PaeDae CEO Rob Emrich. "This is not only a huge leap for our
respective companies, but also a significant stride towards bridging the
gap between premium brand advertisers and app developers in the mobile
appMobi CEO Matthew Drake commented: "Working with PaeDae has provided
our developers with yet another tool to simplify the process of
building, maintaining, and now monetizing successful mobile apps. This
is the first step toward merging the app development and monetization
processes into a single fluid operation."
To learn more or get started with appMobi's suite of tools, visit www.appMobi.com.
For additional information about PaeDae's mobile engagement ad platform,
or to contact PaeDae's sales or developer relations team, please email email@example.com.
PaeDae is a premium, mobile engagement ad network and monetization
platform. Based in Santa Monica, California with satellite offices in
New York and San Francisco; PaeDae has to date raised more than $12M in
funding to expand its unique user-centric advertising platform, which
includes mobile video, rich media, and app discovery. For more
information, visit www.PaeDae.com.
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