|[January 02, 2014]
SeeQVault Ushers in New Era of Content Mobility
HOLLYWOOD --(Business Wire)--
SeeQVault, the technology developed by Panasonic (News - Alert), Samsung, Sony and
Toshiba and licensed through NSM Initiatives LLC, is poised to create
new business opportunities for High Definition/4K Ultra High Definition
(HD/4K UHD) content viewing, flexibility and security as the first
products enter the US market. As a critical missing link in the HD/4K
UHD consumer entertainment ecosystem, SeeQVault enables unfettered
content access, allowing users to side-step current impediments such as
mobile device capacity, data caps, broadband access and bandwidth
restrictions, among others.
Entertainment Ecosystem and Digital Bridge
"SeeQVault creates exciting new opportunities and business models for
the consumer electronics, mobile devices and IT industries, as well as
for creators and distributors of High Definition/4K Ultra High
Definition content," said NSM chief communications officer, Victor
Matsuda. "It opens new possibilities for users interested in viewing
HD/4K UHD content on any screen - from 4 inches to 4K. Moreover, it is a
critical element in completing the "digital bridge" between current
devices, 4K UHD playback devices, UHD TV and the exploding mobile
Designed for use on any flash-based memory devices that incorporates USB
memory and/or SD Card slots, with emphasis on Android (News - Alert) and Windows
smartphones and tablets, SeeQVault enables the playback and transfer of
HD/4K UHD content, whether purchased, rented or recorded, across mobile
and in-home devices in a secure environment. SeeQVault provides dynamic
flexibility for content consumption, while offering superior
intellectual property protection. Simply put, this new solution allows
users to store HD/4K UHD content on SD Cards, micro SD Cards and USB
memory as well as HDD and solid state drives protected by SeeQVault.
Stored content may then be transferred among and played back on any
SeeQVault enabled device including smartphones, tablets, PCs, game
consoles, televisions, set top boxes and other authorized devices.
Use with Existing Devices
In addition to the new devices that will enter the market, SeeQVault can
be adapted for use with the broad installed base of current devices. For
example, a SeeQVault adaptor solution will enable any HDD, current or
future, to utilize the technology to enable playback of SeeQVault
protectd content on connected devices such as PC's, TV's and set-top
devices with onboard HDD's.
"The new trend on the most advanced next-generation smartphones and
tablets is the inclusion of 4K UHD and Full HD capable displays -
driving consumer desire to conveniently transport and consume high
definition content on the go," said Daniel DG Lee, vice president,
Memory Product Planning & Application Engineering, Samsung (News - Alert) Electronics.
"This represents a considerable market for content creators and
providers, and we therefore expect SeeQVault media to receive a lot of
attention from the massive Android installed base."
Enhancing the Mobile Experience
There are numerous applications for SeeQVault in the HD/4K UHD consumer
entertainment ecosystem - the most obvious being electronic sell through
and rental directly to SeeQVault enabled devices and media. However, as
time shifting from set-top boxes to mobile devices continues to grow in
popularity, SeeQVault will provide users with greater flexibility and
enable content service providers to expand the attractiveness of current
Currently, consumers either stream from the cloud or download their
desired content directly to a device. Streaming requires a constant
internet connection, which may not be available, may quickly use up data
plans or may not have sufficient bandwidth to deliver an optimal viewing
experience. Downloading to a device requires deliberate planning to
allow for transfer time, locks the content to a single device and
rapidly consumes device storage space.
SeeQVault changes the mobile time shifting dynamic by seamlessly
expanding mobile device capacity, minimizing transfer times and making
content available on a range of devices while keeping content protected
and eliminating the need for persistent connectivity. In fact, Japan's
Association for Promotion of Digital Broadcasting (ARIB/Dpa) as well as
Digital Transmission Licensing Administrator (DTLA), a worldwide,
ubiquitous digital transmission technology body, recently approved
SeeQVault for the recording and playback and transmission of high
definition broadcast, cable and satellite delivered content.
SeeQVault products were released in Japan in 2013 and are available for
purchase by consumers in that market. SeeQVault technology is now poised
to expand its reach worldwide. It is anticipated that different
SeeQVault compatible media including SD Cards and micro SD card as well
as devices from NAND flash memory controllers, PC software players and
DLNA media server software will debut from various manufacturers in the
Compatibility with Broad Range of Existing File Formats
Memory and device manufacturers and content creators, service providers
and distributors can already license the full technology, which uses
SeeQVault encryption, as well as SeeQVault's proprietary file format.
Alternatively, licensees will have the ability to utilize SeeQVault
memory in their own propriety services to protect content already
encoded on standard, ubiquitous video file formats such as .mpeg4, .avi
and others. Licensees may also use SeeQVault to protect files containing
non-audio/visual data and other sensitive and confidential information.
NSM Initiatives LLC will provide useful resources to adopters, including
reference source code for SeeQVault so adopters can begin development of
both PC based and Android based products.
SeeQVault technology creates a secure environment for the collection,
movement and enjoyment of HD/4K UHD content and protected data on almost
any device, mobile or otherwise, anytime and anywhere, with or without
internet connectivity. An extremely versatile storage solution,
SeeQVault fosters the creation of new business models for the
distribution of HD/4K UHD content as packaged media, acquired via online
purchase, rental or subscriptions services, vending machines and kiosks,
as well as for the storage and protection of sensitive data. Developed
by Panasonic, Samsung, Sony and Toshiba (News - Alert), SeeQVault will be licensed
through the NSM Initiatives LLC.
The licensing terms and form agreements for each type of license are
available on a non-confidential basis upon request via the SeeQVault
website found at www.seeqvault.com.
[ InfoTech Spotlight's Homepage ]