|[September 17, 2013]
Inside Secure Protects Premium Content in New Pixela Android Set-Top Box for Japan's Largest Cable TV Provider
AIX-EN-PROVENCE, France --(Business Wire)--
INSIDE Secure today announced that its downloadable DRM Fusion Agent™
software is being used by Osaka-based Pixela Corporation to meet
stringent premium content protection requirements for a new
Android (News - Alert)™-based set-top box (STB) developed for Jupiter Communications
(J.COM), Japan's largest cable TV provider. The INSIDE software is
compatible with Android on any platform, supports multiple playback
methods and the PlayReady standard. It enabled Pixela to quickly and
easily develop a set-top box that meets the security demands and
requirements of premium content providers to protect the delivery of
high-value HD content to J.COM subscribers' home TVs.
"We relied heavily on INSIDE's vast experience with DRM security
technology on Android platforms, and this enabled us to significantly
reduce our development time and effort while developing this set-top box
for J.COM," said Motoyuki Ikeda, manager, first software division at
Pixela Corporation. "INSIDE already has a successful relationship with
J.COM, which helped boost our credibility, and their DRM technology has
the approval of all the major Hollywood content providers for delivering
HD-quality content, which removed another major hurdle."
Using Pixela's Android-based set-top box, consumers will be able to
download TV apps and content-even if they're not J.COM subscribers-to
enjoy a wide variety of on-demand movies, TV shows and other
high-definition entertainment at home on their HD TVs.
"Pixela is the first customer to use our downloadable DRM Agent software
for a set-top box application, and INSIDE is the only company to offer
both downloadable software and hardware-embedded DRM agents, allowing
mximum flexibility and security for content and service providers and
device manufacturers," said Dr. Simon Blake-Wilson, INSIDE executive
vice president of embedded security solutions. "J.COM already uses
downloadable DRM Fusion Agent software to enable its 2.5 million
subscribers to enjoy video-on-demand services on their Android and iOS
devices. With this embedded version, J.COM will be able to provide the
same exceptional user experience on home TVs to a much wider market."
According to Blake-Wilson, the majority of next-generation STBs and
connected home/Smart TVs being developed are based on the Android
platform. But Android does not natively provide the kind of content
protection required for the commercial delivery of high-value content
such as on-demand movies, HD television shows and other premium
entertainment. Set-top box makers, cable providers and others seeking to
take advantage of Android for its familiar user interface and abundance
of entertainment apps still must add adequate content protection to meet
the security demands of Hollywood studios and other content providers.
DRM Fusion Agent Software
INSIDE Secure DRM Fusion Agent software enables device and media chipset
manufacturers to deliver the protection that content and service
providers require to securely deliver content the way users want it,
online or offline, including services like over-the-top (OTT), video on
demand (VoD) and Live TV with Catch-Up. INSIDE DRM Fusion Agent
software, embedded or downloadable, offers the critical Microsoft (News - Alert)
PlayReady, Windows Media DRM, OMA DRM 2.X, and/or UltraViolet security
developers need to enable premium content to be played on virtually any
mobile phone, tablet, set-top box, connected TV or home media system.
Approved for use by Apple (News - Alert), Microsoft, RIM and all the major Hollywood
studios, the DRM Fusion Agent software provides content protection and
packaging, licensing and key management for multiple mobile device
platforms and operating systems.
More information about INSIDE downloadable DRM Fusion Agent is available
online at www.insidesecure.com/DRM.
About INSIDE Secure
INSIDE Secure (NYSE Euronext Paris FR0010291245 - INSD.PA) is a leading
designer, developer and supplier of semiconductors, embedded software
and platforms for secure transactions and digital security. INSIDE
mobile NFC, secure payment and digital security products provide
security for a wide range of information processing, storage and
transmission applications. The company's customers are found in a wide
range of markets, including mobile payment, identification documents,
access control, transit, electronic device manufacturing, pay television
and mobile service operators. For more information, visit www.insidesecure.com.
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