|[May 07, 2013]
Bally Technologies and Mohegan Sun Gearing Up to Set GUINNESS® World Record Using Virtual Racing™ NASCAR® May 11
LAS VEGAS --(Business Wire)--
Technologies, Inc. (NYSE: BYI), a leader in slots, video machines,
casino-management, interactive applications, and networked and
server-based systems for the global gaming industry, today announced its Virtual
Racing™ NASCAR® will power an attempt for a GUINNESS WORLD RECORDS®
achievement at Mohegan
Sun in Uncasville, Conn., May 11 at 5 p.m.
Bally Technologies' (News - Alert) Virtual Racing(TM) NASCAR(R) will power an attempt for a GUINNESS WORLD RECORDS(R) achievement at Mohegan Sun in Uncasville, Conn., May 11 at 5 p.m. (Photo: Business Wire)
The event will also mark the Northeastern debut of Virtual Racing NASCAR.
Bonusing Suite™ Virtual Racing promotional tool has already been a
huge hit, creating floor-wide excitement on casino floors across
America, driving coin-in, carded play, and new players' club signups.
Now Virtual Racing will feature a NASCAR-themed car-racing event that
lets players actually choose their favorite driver and cheer him across
the finish line.
Players will select one of eight famous NASCAR drivers--Clint Bowyer,
Dale Earnhardt Jr., Jeff Gordon (News - Alert), Kevin Harvick, Jimmie Johnson, Matt
Kenseth, Mark Martin, or Martin Truex Jr.-- from the touch-screen on the
iVIEW™ or iVIEW Display Manager (DM) player-user-interface on each of
Mohegan Sun's slot or video-poker machines.
"Virtual Racing NASCAR will be a huge hit with NASCAR fans," said NASCAR
Vice President of Licensing and Consumer Products Blake Davidson.
"NASCAR is one of the most popular and entertaining sports, and that
atmosphere of competition fits in perfectly with the excitement on a
The race will occur throughout Mohegan Sun's three casinos: Casino
of the Earth, Casino
of the Sky, and Casino
of the Wind.
"Our loyal casino guests are truly going to have an amazing time racing
with their favorite drivers," said Mohegan Sun President and Chief
Executive Officer Bobby Soper. "Bally has been a tremendous partner and
this is another example of the power of floor-wide events. It will bring
a new level of excitement to the casino floor as players compete for
Last month, Bally Technologies and Mohegan Sun set a pair of GUINNESS®
World Records when they partnered to earn "World's Largest Slot
Tournament" and "Most Slot Machines Running the Same Game
"We're extremely grateful for all of the hard work Mohegan Sun has done
to put on this world-record-setting event," said Bally Technologies'
Vice President of Systems Sales Tom Reilly. "This fast-paced, exciting
event, across three casinos at Mohegan Sun, showcases the power of
Virtual Racing NASCAR floor-wide promotions. Players love the thrill of
a new event on the casino floor, and operators see a great increase in
business. It's a win for everyone."
About Mohegan Sun
Mohegan Sun, owned by the Mohegan Tribal Gaming Authority, is one of the
largest, most spectacular entertainment, gaming, dining and shopping
destinations in the United States. Situated on 185 acres along the
Thames River in scenic southeastern Connecticut, Mohegan Sun is home to
three unique casinos, a 34-story, 1,200 room luxury hotel, a world-class
spa and golf course, over 75 shops, restaurants and bars as well as
three award-winning entertainment venues including a 10,000-seat Arena.
Mohegan Sun is within easy access of New York, Boston, Hartford and
Providence and located 15 minutes from the museums, antique shops and
waterfront of Mystic Country. More information is available by calling
1.888.226.7711 or visiting mohegansun.com.
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About Bally Technologies, Inc.
With a history dating back to 1932, Las Vegas-based Bally Technologies
designs, manufactures, operates, and distributes advanced gaming
devices, systems and technology solutions worldwide. Bally's product
line includes reel-spinning slot machines, video slots, wide-area
progressives, interactive and mobile applications, and Class II,
lottery, and central-determination games and platforms. Bally also
offers an array of casino management, slot accounting, bonusing,
cashless and table management solutions. For more information, please
contact Laura Olson-Reyes, Senior Director, Marketing & Corporate
Communications, at 702-584-7742, or visit http://www.ballytech.com.
Connect with Bally on Facebook,
This news release may contain "forward-looking" statements within the
meaning of the Securities Act of 1933, as amended, and is subject to the
safe harbor created thereby. Such information involves important risks
and uncertainties that could significantly affect the results in the
future and, accordingly, such results may differ from those expressed in
any forward-looking statements. Future operating results may be
adversely affected as a result of a number of risks that are detailed
from time to time in the Company's filings with the Securities and
Exchange Commission. The Company undertakes no obligation to update the
information in this press release and represents that the information is
only valid as of today's date.
- BALLY TECHNOLOGIES, INC. -
©2013 Guinness World Records Limited. NASCAR - NASCAR® is a registered
trademark of the National Association for Stock Car Auto Racing, Inc.
NASCAR® is a registered trademark of NASCAR, Inc.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130507006761/en/
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