|[April 03, 2013]
Retail Velocity Adds Industry Veteran to Sales and Marketing Team
ANN ARBOR, Mich. --(Business Wire)--
Retail Velocity (formerly Vendor Managed Technologies, Inc. or VMT), a
leader of enterprise demand sensing and retail execution solutions,
announced that Gary Adams has joined the company. Gary is an industry
veteran who brings over 35 years of Consumer Goods experience working
for manufacturers, software companies and consulting providers. Most
recently, Gary worked at Accenture (News - Alert) and also CAS focusing on trade
promotion management (TPM), trade promotion optimization (TPO), volume
planning and analytics associated with building out customer plans to
support branded activities in the market. Prior to that, he worked at
SAP (News - Alert), efficient marketing services (ems), General Foods and Quaker Oats.
"Gary is an accomplished consumer goods executive with significant depth
and breadth of experience in category management, TPM, TPO, account
management and integrated sales and operations (S&OP)," said Jennifer
Beckett, VP - Sales and Marketing of Retail Velocity. "We are fortunate
to have his knowledge, expertise and passion to enable our clients to
achieve their Customer, Brand and Supply Chain goals."
About Retail Velocity
Since 1994, Retail Velocity has equipped consumer goods suppliers with
best-in-class retail insights that drive sales growth and profitability.
Velocity® cleanses, harmonizes and integrates daily, store-level POS
(demand signals) with third party and internal data to provide end users
with best practice analytics and processes geared towards optimizing
their sell-through and nventory investment across their retail and
distribution accounts. Retail Velocity has been proud to serve market
leaders, such as Mattel, MASCO, Revlon, Hanesbrands, Levi Strauss and
many others in their quest to become more consumer-driven. (http://www.retailvelocity.com/company/companies.php)
Velocity® provides the largest portfolio of harmonization and
integration adaptors covering over 250 retailers and distributors in all
classes of trade and global geographies (http://www.retailvelocity.com/retailers/listing.php).
Velocity® Cloud Data Streaming web-native service provides
retail suppliers with daily updates to store and DC level inventory and
sales activity data which can be integrated into any 3rd
party database platform, i.e. Oracle (News - Alert)®, IBM®, Microsoft®, SAP®,
Teradata®, etc. and any 3rd party Business Intelligence
platform, i.e. Business Objects®, Cognos (News - Alert)®, Microstrategy®, Tableau®,
SSRS®, Excel®, etc. This option requires no hardware or 3rd
party server software investment by clients.
Velocity® Cloud Retail Insights Online (VelocityRIO)service
provides best-in-class process-driven analytics encompassing category
management, account management, customer logistics, finance, marketing,
merchandising and demand planning.
Velocity® deployment options are on-premise, cloud or a hybrid of
both. Each delivery model enables clients to integrate seamlessly with
internal data (forecasts, shipments, costs, shipments, marketing events,
trade spend, etc.) and third party data (syndicated data, demographics,
Retail Velocity is a Microsoft (News - Alert) Gold Certified and Tier 1 Managed Partner
and a SAP PartnerEdge Parter with Certified Integration with SAP
Retail Velocity regularly publishes thought leadership whitepapers and
case studies which can be found at http://www.retailvelocity.com/resources/whitepapers.php.
Velocity® is a registered trademark of Vendor Managed Technologies, Inc.
DBA Retail Velocity.
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