Webroot names new chief marketing officer
Feb 22, 2013 (Datamonitor via COMTEX) --
Webroot, a provider of internet security, has appointed David Duncan as its chief marketing officer.
With more than 30 years of senior marketing and security experience, Duncan will lead Webroot's global marketing strategy. Duncan brings to the role a background in marketing and executive leadership. Most recently, he was responsible for developing and leading the CyberSafe secure storage go-to-market product strategy for Imation Corporation, having joined Imation after the acquisition of EncryptX in 2011, where he was founder, president and managing director for 10 years, the company said.
Duncan also served on McAfee's embedded solutions advisory committee for the last two years as a result of EncryptX's efforts to enable McAfee's Anti-Virus/Malware protection for deployment on removable storage devices. Prior to EncryptX, Duncan held executive marketing positions, including senior vice president of marketing of Tactical Marketing Ventures, a marketing consulting company that developed go-to-market strategy and tactics for technology companies, and vice president of marketing, account management & sales for RL Polk's Consumer Information Services Division, a database marketing, direct marketing, marketing analytics and market research company. Duncan also served in marketing leadership roles with Storage Technology Corporation, including co-founding and running marketing for a strategic business unit focused on indirect channels, the company added.
"With a stellar track record of success, coupled with a powerful combination of security and marketing industry expertise, we are pleased to welcome David to the Webroot team," said Dick Williams, Webroot CEO. "As the world's leading cloud-driven security intelligence network, we have a significant opportunity to we bring to market more innovative secure, anywhere offerings and we're excited to have David as our marketing leader."
"To achieve market leadership requires a great product, great customers and a great team. Webroot has the perfect combination of all three. The award winning Webroot SecureAnywhere product portfolio is a ground breaking technology that has revolutionized the security industry by putting all of the heavy lifting of understanding threats in the cloud. Cloud connected agents communicate the world's collective security intelligence about threats, malware, malicious URLs and IPs to all of the ways users connect to the Internet, instantaneously," said David Duncan, Chief Marketing Officer at Webroot. "Gone are the days of pushing signature updates to dedicated servers, and then having to push those updates out to all of a user's devices. Cloud-based security intelligence is without a doubt the fastest and most effective way to protect users and all of their devices from the ever changing Internet threat landscape. Webroot is revolutionizing the security industry, and I'm very excited to be part of Webroot's extremely talented team at the forefront of the cloud security movement."
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