Ace Marketing Inks Agreement with Influential Media Group
Feb 12, 2013 (Close-Up Media via COMTEX) --
Ace Marketing & Promotions announced that it has signed a sales and licensing agreement with Influential Media Group ("IMG"), to create a series of website properties for the purpose of generating alternative revenue streams for some influencers on Twitter.
According to a release, the platform makes it possible for social media influencers to drive traffic to a traditional web environment to provide a more robust engagement for their followers. At the same time, Ace and IMG are creating multiple opportunities to generate new revenue streams through advertising and merchandise sales.
Ace's proprietary platform creates a rich user experience that aggregates the traditional web and social media content into a single portal. This aggregated content is thoughtfully displayed through a responsive user interface that dynamically adjusts depending on the device being used to display the content from desktop to tablet to smartphone. This allows the user to interact with both the website and social media content without ever leaving the site.
IMG is in the business of Social Media, Brand Development and widespread content distribution via social media platforms. IMG owns and manages accounts on Twitter that collectively represent over 30 million registered followers. Through their network and partners, they are able to build highly targeted groups of followers that drive significant web-based activity.
Ace Co-CEO, Michael Trepeta said, "We are extremely excited to be working with a company like IMG. They have a proven track record of driving traffic via social media, and are industry leaders in creatively generating revenue with their ever-growing network of Twitter influencers."
Ryan Detert, Partner, IMG added, "Ace's proprietary website development technologies will make it possible to rapidly deploy dynamic web properties, which will bring exciting new monetization mechanisms to our Twitter-based influencer network. We're thrilled to be partnered with Ace to take this platform to market."
((Comments on this story may be sent to email@example.com))
[ InfoTech Spotlight's Homepage ]