Vivante Becomes Part of GENIVI Alliance
Jan 14, 2013 (Close-Up Media via COMTEX) --
Vivante Corp., a provider of graphics and GPU Compute technologies for consumer and embedded devices, announced it has joined the GENIVI Alliance, an automotive and consumer electronics industry association driving the development and adoption of an open in-vehicle infotainment (IVI) reference platform.
According to a release, Vivante has expanded its footprint in the automotive market through partnerships with leading silicon vendors, automotive manufacturers, tier one suppliers, ISVs, and middleware providers that use the latest graphics and OpenCL features. Membership in the GENIVI Alliance allows Vivante to bring GPU expertise to the consortium and push forward innovations in IVI HMI displays.
IVI design and features are a major selling point and key differentiator for automobiles, and the first thing people notice when sitting in a car, the company said. A friendly and beautifully designed IVI becomes an extension of driver and passenger outside the home, creating a comfort zone that combines consumer entertainment with real-time automobile information. IVI encompasses a wide range of applications like entertainment (games, music, news, movies, internet, and social media), radio, navigation, location services, telephony, gesture, and more.
GENIVI's mission is to simplify the development, testing, deployment, and field support of IVI platforms and enable fast time to market of GENIVI products. The platform is built on an open sthece, Linux-based, reusable solution that is unified across an automotive OEMs entire product line, from luxury to compact segments and across different makes and models. In a connected world where the car becomes a node in the IOT (internet-of-things), a standards body like GENIVI that facilitates development from concept to production will help accelerate mass adoption.
As a member of the GENIVI Alliance, Rightware provides an HMI solution used by some of the top tier automotive OEMs to create visually stunning user interfaces. They stated the following: "The automotive industry has very high requirements for render quality in HMIs, they are looking for a solution that rids them of artifacts, fixes anti-aliasing issues, and improves the overall image quality. These features are important not only for safety reasons, but also as it strongly reflects to the overall quality image of the car," stated Ville Ilves, COO at Rightware. "Rightware's Kanzi Solution, which supports OpenGL ES 3.0, enables designers to take advantage of Vivante's OpenGL ES 3.0 hardware and continue pushing the envelope in graphical HMI quality. By combining these two technologies, automotive OEMs are able to deliver desktop-quality graphics and performance to the screens in the car."
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