|[January 09, 2013]
ZTE and Telstra Launch Easy UI Customisation for Global Operators
SHENZHEN, China --(Business Wire)--
ZTE (News - Alert) Corporation ("ZTE") (0763.Hong Kong /000063.Shenzhen), a leading
global provider of telecommunications equipment, network solutions and
mobile devices, today announced the global launch of the T82, an
Android (News - Alert)™ mobile handset designed to help mobile phone users make the
transition to their first smartphone.
The phone, and customised UI (User Interface), was designed together
with Australian carrier, Telstra.
Released as EasyTouch® 4G in Australia, the T82 is the first smartphone
in a series of 'Easy' devices from ZTE and Telstra. It sits alongside
two feature phones designed for the older demographic, the Telstra Easy
Discovery® 3 and the Telstra EasyCall® 2, which are also being made
available to carriers globally today.
Mr. He Shiyou (News - Alert), ZTE EVP and Head of the Terminal Division said, "This
next stage in the development of 'Easy' devices showcases just how ZTE
works closely with its carrier partners to help them deliver innovative
and tailored products for their markets and key segments."
Telstra designed the Easy UI user experience features while ZTE provided
the hardware and development integration expertise.
"Telstra has done a great job in delivering user-friendly software,
allowing us to deliver the T82 as the next 'Easy' product in the range,"
said Mr He.
"Through this partnership, we are now able to bring the T82 to other
markets around the world and help drive the move to smartphones with
existng feature phone users and older less tech savvy customers."
ZTE T82 comes with a 4.3" capacitive touch screen, an 8 mega-pixel
camera with LED Flash, MP3 player, Bluetooth connectivity, 4GB of
internal memory expandable to 32GB with a Micro SD memory card, Android
operating system as well as an enhanced lock screen and preloaded simple
widgets; Phone (News - Alert), Internet, Media and Settings which provide quick access
information and simple shortcuts to daily tasks at your fingertips.
"It's the easy-to-use interface that really sets this phone apart. Four
big button 'Easy' widgets for Phone, Internet, Media
and Settings, show unread or un-actioned email, text and call
notifications on the lock screen and home screens, while maintaining the
flexible and powerful Android platform," said David Powell, Telstra's GM
Device Experience, Apps and OS.
"Using these enhanced widgets has helped to maintain the native Android
user experience as much as possible. All the Easy widgets are removable,
so as a customer gets more and more familiar with their new smartphone,
they can choose to either remove or add Easy features as they need."
The T82 was also designed with the needs of older customers in mind,
informed by insights from Telstra workshops and feedback to previous
"Telstra and ZTE have been working closely for more than six months
designing and refining the EasyTouch® 4G and taking on board feedback
from our customers who are looking at moving to a smartphone. Those
customers told us they wanted a way to get to the core functions they
need, quickly and with minimal fuss, to ensure they stay connected with
their family and loved ones," added Mr Powell.
The T82 is on display at the ZTE Stand in Hall 3, Booth 36218 at CES (News - Alert)
from January 8th 2013.
Telstra is Australia's leading telecommunications and information
services company, with one of the best known brands in the country. We
offer a full range of products and services to meet the needs of our
customers. Our telecommunications services provide vast geographical
coverage through both our fixed and mobile network infrastructure -
servicing many millions of Australian customers.
Notes to editors:
o 8.0 Megapixel camera
o Bluetooth 3.0
o Weight: 149g
o Size: 131 x 65 x 11mm
o Battery Standby: up to 300 Hours in 3G
o Battery Talk Time: up to 390 Minutes in 3G
o Screen Size: 4.3" QHD (540 x 960)
o Internal Memory: 4GB
o External Memory: expandable to 32GB microSD
o Battery 1900mAh
o Stereo headset
o USB cable
o AC charger
o CD-ROM for PC connection
o Getting Started Guide
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