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TMCNet:  TigerLogic Signs to Acquire Storycode

[January 03, 2013]

TigerLogic Signs to Acquire Storycode

Jan 04, 2013 (Close-Up Media via COMTEX) -- TigerLogic Corp. announced that it has reached an agreement to acquire privately held Storycode, Inc., a mobile app publishing studio.

In a release dated Dec. 28, the Company said TigerLogic plans to integrate Storycode's technology into the Postano social visualization platform.

"With TigerLogic's acquisition of Storycode, we believe we will be well positioned to close the social media communications gap between consumers and brands," said Richard Koe, TigerLogic 's Interim Chief Executive Officer.

"By combining Storycode's mobile app platform with Postano, we can rapidly advance TigerLogic's mission of creating compelling interactive experiences for brands to engage with their fans and customers," said James McDermott, Storycode's Chief Executive Officer.

"We are excited about this new capability to offer our customers, and their fans, mobile app options that integrate with our Postano visualization platform and can be rapidly deployed to create engaging mobile experiences," said Koe. "This past year, we've seen incredible momentum and adoption of Postano, from brands like Tommy Hilfiger, Nine West, Dell, the University of Oregon Athletic Department, and many others. Brands are integrating Postano into their websites, Facebook pages, and in retail spaces today, and they are asking us to deliver the same experience for their customers via the mobile channels. Storycode technology allows us to do that." Closing of the acquisition is conditioned on customary conditions, including approval of the transaction by Storycode's stockholders and certain third parties.The acquisition is expected to close early in TigerLogic's fourth quarter of fiscal year 2013.

Storycode is a mobile app studio located in Portland, Ore., Led by CEO James McDermott and CCO Justin Garrity.

TigerLogic Corp. is a provider of data management and application development solutions.

((Comments on this story may be sent to newsdesk@closeupmedia.com))

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