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| [January 03, 2013] |
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Strategy Analytics: Software/OS Trends in Automotive Multimedia and Communications
BOSTON --(Business Wire)--
The Strategy Analytics (News - Alert) Automotive
Multimedia and Communications Service (AMCS)
predicts an enhanced role and increased competition for infotainment
software and operating system (OS) vendors as they become more important
to infotainment system functionality, reliability, and updatability
while promoting a safe and positive user experience in its report: "Software/OS
Trend in Automotive Multimedia and Communications: 2012 Update".
Multiple forecast scenarios and OEM strategies for software and OS
implementation are expected as the industry moves to software, rather
than hardware defined infotainment systems. This report explores the
market landscape, roadmap and competitive assessments of vehicle
software and OS vendors including: QNX, Microsoft (News - Alert), Linux, Android and
GENIVI. Supporting software vendors that remedy the shortfalls of
generic Linux/Android/Tizen software including: Codethink, Jungo (News - Alert), Mentor
Graphics, MontaVista, novero, Red Bend, Symphony Teleca, and Wind River
are also outlined in the report.
"The consumer - more fickle and knowledgeable than ever before will
ultimately decide which in-vehicle infotainment (IVI) system suits their
needs," said Mark Fitzgerald, Associate Director of Strategy Analytics' North
American Automotive Services. "The winning IVI system will have a
robust, safe and flexible OS that is easily updated to meet the current
and future needs of the consumer."
The Strategy Analytics Automotive
Multimedia and Communications Service provides highly detailed
system, feature and semiconductor forecasts as well as industry leading
strategic market analysis of the applications and services markets.
About Strategy Analytics
Strategy Analytics, Inc. provides the competitive edge with advisory
services, consulting and actionable market intelligence for emerging
technology, mobile and wireless, digital consumer and automotive
electronics companies. With offices in North America, Europe and Asia,
Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com

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