|[December 10, 2012]
Moxie Software Unveils First Social Chat That Integrates with Facebook's API
SUNNYVALE, Calif. --(Business Wire)--
Software, Inc., the leading provider of customer-centric enterprise
social software, today released a social chat application for customer
sales and service that leverages Facebook's (News - Alert) API. Moxie's new Engage+ App
is now available with Chat
Spaces™, giving companies, for the first time, the ability to access
a consumer's Facebook profile to deliver personalized offers and richer
Moxie's Chat Spaces with the Engage+ App lets you know your customer like never before. (Graphic: Business Wire)
Brands gain competitive advantage with Moxie's Engage+ App for Facebook
Chat directly with consumers on Facebook;
Generate revenue with social engagement;
Convert a competitor's fan into your customer;
Know when loyal customers ask questions; and
Create a personalized shopping experience directly on Facebook.
How It Works
Engage+ incorporates Facebook's data and evaluates profile information
consumers share, allowing brands to provide highly customizable offers.
Through oxie's rule-based chat technology, brands can engage with a
consumer visiting a brand's Facebook page and proactively extend an
offer based on the consumer's Facebook profile information, such as
name, gender and analytically calculated advocacy rank.
Once the consumer accepts an offer to chat with a brand, additional
information about the consumer is made available to the representative,
including age, friend count, interests, likes and any related competitor
activity. With a greater understanding of a consumer's digital persona,
brands can deliver better experiences and increase revenue.
Moxie's Chat Spaces with Engage+ App is immediately available, and
additional details can be found here.
Comments about the news and the state of the
"Social commerce requires brands to use new technologies that
meet the expectations of socially-connected consumers," said Tom Kelly,
president and CEO of Moxie Software. "With our new social chat
application, brands will have access to a consumer's rich brand profile
enhancing their ability to tailor services and offerings, and ultimately
drive revenue. Our Engage+ App makes Moxie's Chat Spaces the most
powerful application in the market, building on our promise of using
social technologies to bring companies closer to their customers."
In the report issued last month about the "New
Paradigm of Retail," Forrester Research (News - Alert), Inc. vice president and
principal analyst Sucharita Mulpuru noted, "Between 2000 and 2012, US
online retail has grown from 2% of overall US retail sales to 8%. By
2016, online sales will top $327 billion in the US and nearly $1
trillion worldwide. Driving this trend are the convenience, selection,
and value that the web offers, consumers with faster Internet speeds,
and aggressive offerings from retailers."
About Moxie Software, Inc.
Moxie Software provides the only customer-centric enterprise social
software suite that enables companies and organizations to effectively
connect employees, customers and partners to engage in business, share
knowledge and collaborate. Spaces by Moxie is comprehensive solution
that powers more than three billion social interactions per year for
leading organizations in consumer services, financial, healthcare,
high-tech and media and entertainment. Moxie Software's customers are
able to innovate faster, improve operational efficiencies and provide
superior customer experiences. To learn more about Moxie Software, visit www.moxiesoft.com.
Moxie Software, Spaces and Chat Spaces, are trademarks of Moxie
Software, Inc. All other company and product names mentioned are used
only for identification purposes and may be trademarks or registered
trademarks of their respective companies.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20121210005271/en/
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