|[November 13, 2012]
The New York Times Redesigns Digital Crosswords
NEW YORK --(Business Wire)--
The New York Times has redesigned its online Crosswords section (NYTimes.com/crosswords)
to feature streamlined navigation and a cleaner user interface.
The Times is marking the occasion with a new video series featuring
acclaimed Times Crossword's editor Will Shortz on NYTimes.com. In the
videos, Shortz shares an inside look on his personal puzzle collection,
outlines how puzzles are made and offers best practices on how to solve.
It is the first time Shortz has done a video interview with The Times.
Built in HTML5, this is The Times's first crosswords redesign in over a
decade. The goal of the redesign is to make the puzzle itself the
centerpiece of the section. Gameplay will occur within the browser,
allowing players to access puzzles without having to leave NYTimes.com.
Other new features include:
Clean and simplified layout
One entry point with various options on how to solve
Redesigned personalized scorecard
New bonus puzzles
Redesigned leaderboard statistics with top 10 puzzlers
Cleaner color scheme of blue, gray and white
Over time, The Times will introduce additional features, including
competitive play, social media integration, user profiles and mobile app
As part of the relaunch, The Times is offering new users one month free
access to Premium Crosswords. Times digital and home delivery
subscribers can access Premium Crosswords for $3.97/month or
$19.97/year. The price for non-subscribers is $6.95/month or $39.95/year.
Paid (News - Alert) Crossword subscribers will receive access to the daily crossword as
it appears in the paper, Sunday Magazine puzzles, bonus puzzles and the
archive of more than 5,000 puzzles with solutions. They can also engage
in timed competitive play or play with a friend, with access to
Denise Warren, general manager, NYTimes.com and senior vice president
and chief advertising officer, The New York Times Media Group, said:
"Each day, thousands of players turn to The New York Times for their
daily fix of its crossword puzzle. The smart design of our new digital
crosswords improves the experience for our loyal daily puzzlers and also
streamlines gameplay for new users."
About The New York Times Company (News - Alert)
The New York Times Company (NYSE: NYT), a leading global, multimedia
news and information company with 2011 revenues of $2.3 billion,
includes The New York Times, the International Herald Tribune, The
Boston Globe, NYTimes.com,
and related properties. The Company's core purpose is to enhance society
by creating, collecting and distributing high-quality news and
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