TeleSign Launches PhoneID Live to Combat International Online Fraud
LOS ANGELES, CA, Oct 10, 2012 (MARKETWIRE via COMTEX) --
TeleSign, the market leader in Internet fraud prevention and
Intelligent Authentication, today announced the newest product in the
PhoneID suite, delivering actionable data to online businesses to
verify if a phone number is active and reachable.
Global eCommerce and consumer web businesses struggle to identify
fraud because of the lack of reliable fraud signals available. Often
fraudsters will enter bogus information into online forms and
organizations lack the ability to validate this information. PhoneID
Live provides this extra layer of validation by returning the
subscriber and device status associated with a user's phone
(including the phone's roaming status). If the data returned for the
phone is deemed inactive, then the other information on the form is
also likely to be suspect. By returning these critical data points,
merchants can better determine whether to accept, deny or challenge
an online order or registration and authenticate these users.
In addition, PhoneID Live also delivers the phone type for every
single phone number request. This data empowers businesses to stop
and prevent fraud before it occurs.
"With the growth of global commerce, organizations need additional
ways to authenticate information provided by users in online forms,"
said Stacy Stubblefield, Co-founder and VP Product Strategy,
TeleSign. "PhoneID Live delivers the most accurate information about
a phone number on an international scale making it easier for a
merchant to mitigate fraud in an efficient and effective manner."
"PhoneID Live uniquely couples data with authentication to create an
elegant fraud prevention solution that is applicable on an
international basis," said Jon Oltsik, Senior Principal Analyst, ESG.
"For companies hampered by inadequate actionable data, these data
points serve as robust fraud signals for businesses without impacting
the user experience."
In you would like to learn more about PhoneID Live and how it can
help your business, please visit this page.
Every second, of every day, TeleSign protects the
world's largest Internet and Cloud properties against fraud. TeleSign
Intelligent Authentication provides an easy-to-implement and powerful
method for identifying and substantially reducing online fraud and
spam using the most widely deployed technology -- a user's phone. The
company protects 2.5 billion downstream users in more than 200
countries, offering localization services in 87 languages. In 2011,
TeleSign ranked #15 on the Deloitte Technology Fast 500(TM).
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