TMCnet News
Multicard rolls out Cashless Betalen mobile payment solution across HollandNov 03, 2011 (Datamonitor via COMTEX) -- Multicard, a supplier of credential solutions, identity management and system integration services and a business unit of Identive Group, Inc., has announced the expanded roll out of its Cashless Betalen mobile payment solution across Holland. Cashless Betalen is the account management application behind the digital wallet offered by Rabobank. Multicard's Cashless Betalen allows users to manage their accounts easily and use their mobile devices to perform actions such as checking account balances, transferring funds and depositing, monitoring and making payments, the company said. The Cashless Betalen interface can be securely accessed with any Internet connection via computer or mobile device. Currently, Multicard also offers apps for Apple and Android phones. In addition, Multicard is providing digital wallet customers with secure near field communications (NFC) tokens that enable mobile phones and other devices to be used to make cashless payments, the company added. The NFC tokens take the form of stickers that are affixed to the back of a mobile phone or other device and incorporate strong encryption and the user's digital wallet account number, according to the company. Pieter Kooistra, managing director of Multicard Netherlands, explained, "We are very pleased with the result of our initial rollout to Dutch hockey clubs in July, with more than 50 locations accepting Cashless Betalen and over 150,000 people now using the digital wallet. Interest in Cashless Betalen has spread to other sports and event organizations, the food and beverage industry and the wider market. With this nationwide roll]out of Cashless Betalen, we are now offering the service to the entire population. Cashless Betalen is an easy, convenient way for anyone to pay securely." Multicard is working with Rabobank's 145 branch offices in the Netherlands to share marketing information and to provide training on making mobile payments with Cashless Betalen. Through this effort, Rabobank offices are forming their own promotion teams and presenting Cashless Betalen to local merchants, sports clubs and other organizations. To address retail transactions in hospitals, universities, corporate cafeterias and other environments, Multicard has signed up 15 of the food service providers in the Netherlands, who collectively cover 80% of the market. http://www.datamonitor.com Republication or redistribution, including by framing or similar means, is expressly prohibited without prior written consent. Datamonitor shall not be liable for errors or delays in the content, or for any actions taken in reliance thereon |