[December 16, 2010]

Media Advisory: 'What's Next in Mobile Virtualization' Webinar Presented by Red Bend Software, Dec. 16, 2010

Red Bend Software, the market leader in Mobile Software Management (MSM), will present a live Webinar entitled "What's Next in Mobile Virtualization" on Thursday, Dec. 16, 2010. The event will feature a panel of experts sharing their insights about Mobile Virtualization and where it is headed. The event is open to all and attendees will be able to submit questions to the panel.

Red Bend entered the emerging Mobile Virtualization market in September 2010 with the acquisition of VirtualLogix (News - Alert) and its product, VLX™, the leading mobile hypervisor deployed in a growing number of smartphone models in the market today.

WHAT: "What's Next in Mobile Virtualization"

WHO: The presenters:

• Andreas Constantinou, Research Director for VisionMobile - Will asess the fast-growing market and offer his perspective on its future direction.
• Ian Forsyth, Product Manager, Processor Division, ARM^® - Will discuss how ARM's (News - Alert) new Cortex™-A15™ processor with hardware support for Mobile Virtualization will enable better performance, functionality and security for tomorrow's mobile devices.
• Handol Kim, Vice President, Red Bend Software (News - Alert) - Will deliver a case study about a leading wireless platform and semiconductor developer that uses Mobile Virtualization to enable OEMs to develop full-featured, low-cost Android (News - Alert) smartphones.
• Richard Kinder, Vice President, Red Bend Software - Will present how combining Mobile Software Management and Mobile Virtualization will enable each player in the mobile ecosystem to securely and independently manage software assets on the next generation of mobile devices, such as one smartphone for both enterprise and personal use.

WHERE: The online event can be accessed here. The program will be available for replay beginning Monday, Dec. 20, 2010, from the Red Bend website.

WHY: Mobile Software Management and Mobile Virtualization are converging, creating a strategic enabler for the industry to deliver the next generation of devices and services:

• For mobile phone manufacturers and semiconductor vendors, it means increased flexibility, reduced costs and improved time to market by improving hardware utilization and making software assets more portable across different hardware architectures.
• Software developers can easily create innovative applications and port them across platforms to reach a larger addressable market.
• Manufacturers and service providers will be able to provide cloud-based services on common hardware platforms in a way that is both highly secure and easily managed over the air.
• Consumers and enterprises will have more choices and better mobile products and services that are more affordable while being secure.

Industry professionals will discover how to take advantage of this game-changing technology to drive revenue growth.

About Red Bend Software

Red Bend^® Software is the leader in mobile software management (MSM). The company provides software solutions for managing firmware, applications and devices over the air. Red Bend's award-winning products enable device manufacturers, mobile operators and software developers to increase revenues, reduce support costs and achieve faster time to market by remotely managing their software assets on mobile devices. Red Bend's software has been deployed in 830 million mobile devices by eight of the top 10 handset manufacturers and leading mobile operators such as NTT DOCOMO and China Mobile (News - Alert), as well as dozens of other companies in the mobile, M2M and WiMAX markets. Unlike device management vendors with proprietary end-to-end systems and manufacturers' internally developed solutions that are platform specific, Red Bend is the only company offering independent client software that is interoperable with any standards-based server and that works with any platform on any type of mobile device. Red Bend entered the high-growth mobile virtualization market with its acquisition of VirtualLogix in September 2010. Founded in 1999, Red Bend is a privately held, venture capital-financed company with offices in China, France, Israel, Japan, Korea, the U.K. and the U.S.

[ Back To TMCnet.com's Homepage ]