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| [September 09, 2010] |
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New Set-Top Boxes With DVR-Like Features Enabled by NDS Software and SanDisk Solid State Drives
AMSTERDAM --(Business Wire)--
IBC, Stand 1.A71
SanDisk
Corporation, the global leader in flash memory cards, and NDS,
the leading provider of technology solutions for digital pay-TV, today
announced that NDS (News - Alert) has successfully combined NDS
MediaHighway® STB software and SanDisk (News - Alert)® P4
solid state drives (SSD) to enable a new range of lower cost set-top box
(STB) with DVR like functionality.
By provisioning a set-top box with a small amount of storage, operators
can introduce new revenue generating features such as live-pause and
video on demand (VOD) with the ability to enable home networking
functionality and advanced advertising solutions, including ad
substitution. The new solution also allows for the deployment of
energy-efficient STBs with decreased power consumption, small form
factors and virtually silent operation.
The SanDisk P4 SSD offers the robust performance needed for video
consumption, and is substantially less expensive in 4GB, 8GB and 16GB�
capacities than hard disk drives, which are often only available in
higher capacities. NDS has already integrated SanDisk SSDs for use with
progressive download and live-pause technologies, and the SanDisk P4 SSD
has an industry standard SATA interface which enables straightforward
design and integration for STB manufacturers.
"For the first time, SSDs are now a cost-effective alternative to hard
drives in the STB market," said Doron Myersdorf, senior director, SSDs,
SanDisk. "The successful integration of SanDisk P4 SSD with NDS STB
software enables new business models in the STB market, and takes Video
on Demand content beyond the DVR to offer a high degree of DVR-like
functionality on a new range of boxes."
"This exciting development underscores how seamlessly the SanDisk SSDs
work with NDS MediaHighway technology," said Jonathan Beavon, director,
segment marketing, NDS. "This innovative solution offers operators a low
power and reliable alternative to conventional hard disk drives,
enabling a new market segment."
Demonstrations of the technologies that can be applied to SanDisk P4 SSD
enabled set-top boxes will be displayed on the NDS stand at IBC (stand
1.A71).
About SanDisk
SanDisk Corporation is the global leader in flash memory cards, from
research, manufacturing and product design to consumer branding and
retail distribution. SanDisk's product portfolio includes flash memory
cards for mobile phones, digital cameras and camcorders; digital
audio/video players; USB flash drives for consumers and the enterprise;
embedded memory for mobile devices; and solid state drives for
computers. SanDisk
is a Silicon Valley-based S&P 500 company, with more than half its sales
outside the United States.
About NDS
NDS Group Ltd. creates the technologies and applications that enable
pay-TV operators to securely deliver digital content to TV STBs (set-top
boxes), DVRs (digital video recorders), PCs, mobiles and other
multimedia devices. Over 70 of the world's leading pay-TV platforms rely
on NDS solutions to protect and enhance their businesses. VideoGuard®
is the world's market-leading conditional access (CA (News - Alert)) and digital rights
management (DRM) technology, currently deployed on�133 million active
devices, and safeguarding pay-TV service revenues exceeding $40 billion.
NDS middleware, including MediaHighway® which enables a host
of advanced services for subscribers, has been deployed on�152 million
devices. NDS DVR technology, centred around XTV™, leads the
global industry with�30 million units deployed. (Deployment figures as
of�30th June 2010).
Headquartered in the UK, NDS remains committed to investing in R&D with
over 75% of its employees dedicated to pioneering work at development
centres in China, Denmark, France, India, Israel, Korea, UK and US. NDS
has also implemented a host of initiatives aimed at reducing its carbon
footprint and helping digital TV subscribers reduce energy consumption.
NDS Group Ltd. is a private company owned by the Permira Funds and News
Corporation. See www.nds.com
for more information.
Read about the latest developments at NDS and in the pay-TV industry in World
Vision.
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� 1 gigabyte (GB) = 1 billion bytes. Some capacity not available for
data storage.
SanDisk's product and executive images can be downloaded from: http://www.sandisk.com/corporate/media.asp SanDisk's
web site/home page address: http://www.sandisk.com
© 2010 SanDisk Corporation. All rights reserved. SanDisk and the SanDisk
logo are trademarks of SanDisk Corporation, registered in the United
States and other countries. Other brand names mentioned herein are for
identification purposes only and may be the trademarks of their
respective holder(s).
This press release contains certain forward-looking statements,
including expectations for new product introductions, specifications,
applications, markets, and customers that are based on our current
expectations and involve numerous risks and uncertainties that may cause
these forward-looking statements to be inaccurate. Risks that may cause
these forward-looking statements to be inaccurate include among others:
market demand for our products may grow more slowly than our
expectations or there may be a slower adoption rate for these products
in new markets that we are targeting, our products may not perform as
expected and the other risks detailed from time-to-time in our
Securities and Exchange Commission filings and reports, including, but
not limited to, our most recent annual report on Form 10-K and our
subsequent quarterly reports on Form 10-Q. We do not intend to update
the information contained in this press release

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