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Kirusa Launches Revolutionary Call-n-Tweet Service
(Market Wire Via Acquire Media NewsEdge) NEW PROVIDENCE, NJ -- (MARKET WIRE) -- 11/23/09 --
Kirusa, a leading developer of mobile
value added services, today announced the launch of its Call-n-Tweet
service. Call-n-Tweet enables Twitter users to send Voice Tweets (short
audio snippets) to update their Twitter status.
The Call-n-Tweet service is currently in alpha, and is available to Twitter
users in the USA. Tens of millions of Twitter users can immediately benefit
from this service.
Call-n-Tweet holds various benefits for the Twitter User community over a
text tweet.
-- It is easier and faster to tweet using voice.
-- Users can safely "voice tweet" hands free, even while driving.
-- Audio works better than simple text as your voice can convey your
emotions.
-- Sending an audio message is a richer medium and users are not
restricted to the message length of 160 characters.
"Call-n-Tweet is an exciting service that continues the Kirusa tradition of
bringing innovative user friendly value added services to the market
place," said Inderpal Singh Mumick, CEO Kirusa. He added, "The popularity
of Twitter is tremendous and, until now, there really wasn't an efficient
way to tweet using your voice from the mobile phone.
Call-n-Tweet allows any mobile user to just speak and update their status
on Twitter, providing a safe and convenient alternative to texting. We plan
to leverage our existing Kirusa deployments and operator relationships
worldwide to bring the
Call-n-Tweet user experience in other countries as well."
How it Works
-- To get started, a user signs up at callntweet.com. During sign up,
(a) the user is asked to authorize Call-n-Tweet to connect to her Twitter
account, and (b) to provide the phone number from which she will Call-n-
Tweet.
-- Subsequently, the user can use the Call-n-Tweet service anytime by
calling +1 212-796-6975. Once the call is connected, the user can simply
speak a tweet and hang up.
-- The user's status on twitter.com is then automatically updated with a
URL link to the voice tweet and all followers are notified by Twitter. A
follower can simply click on the link to hear the voice tweet and comment
on it.
Users can also visit callntweet.com to search for interesting audio
clips, and to rate and comment on them.
About Kirusa
Kirusa is the world's leading vendor of Voice SMS and a leading developer
of mobile value added services. Kirusa's solutions include the hugely
successful KV.SMS(TM), the world's most advanced "Voice SMS" solution that
has been selected by more than thirty carriers around the world. Kirusa
Voice SMS enables mobile subscribers to send messages by speaking. A user
dials * followed by the recipient's number and speaks a short message. The
recipient gets an SMS notification from the sender and can dial a number in
the notification to directly access the spoken message. Kirusa's solution
works on all handsets and on all networks, and offers the industry's most
intuitive user interface, with features such as DirectListen(TM) for direct
access and reply to messages, Speed Codes(TM) for quickly sending messages,
group messaging, mobile number portability, background music,
interconnection, international Voice SMS. KV.SMS can be deployed in a
matter of weeks, and its rapid user adoption has led to explosive revenue
growth for Kirusa's customers. Kirusa offers an exchange service for
interconnection of Voice SMS messages between carriers, and is pioneering a
suite of applications that touch mobile users through voice. Kirusa's
solutions are used by mobile subscribers millions of times daily. Kirusa
has been recognized as one of top 100 technology companies by Silicon India
for years 2007 and 2008, and one of top 25 emerging technology companies by
Smart Techie magazine. Headquartered in New Jersey and led by an
experienced team of wireless telecom executives and technologists, Kirusa
has sales offices in three continents, with research and development
facilities in New Delhi and in Bangalore, India. 'Kirusa Voice SMS,'
'DirectListen(TM)' and 'Speed Codes' are trademarks of Kirusa, Inc. For
more information, please visit www.kirusa.com.
Media Contact
Kirusa
Anju T. Makin
Alchemy Corporate Communications
Tel: +91 98101 70135
Email Contact
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