|
ShopNBC Achieves Single Largest Sales Day Since Mid-2008
(Market Wire Via Acquire Media NewsEdge) MINNEAPOLIS, MN -- (MARKET WIRE) -- 11/09/09 --
ShopNBC (NASDAQ: VVTV), the premium
lifestyle brand in electronic retailing, today announced it achieved the
single largest sales day since June 22, 2008, during an event titled "The
24-Hour Holiday Electronic Gift Celebration" this past Sunday, November 8.
The one-day sales event generated approximately $3.6 million in net revenue
while driving significant active customer activity with a 37% new customer
count via the company's multichannel retailing channels of TV and the Web.
As part of the network's ShopNBC Anywhere initiative, customers can shop
via cable and satellite TV, mobile devices (iPhone and iPod Touch), online
at www.ShopNBC.com, and streamed live at www.ShopNBC.TV.
The 24-Hour Holiday Electronic Gift Celebration featured innovative gift
ideas from HDTVs to the newest notebook technology packages. Throughout the
special electronics event, ShopNBC hosts and expert guests brought to life
an array of premium lifestyle brand names in electronics including HP,
Mitsubishi, iLuv, iHome and more, along with educational and entertaining
product demonstrations.
Kris Kulesza, ShopNBC's SVP of Merchandising, said: "We are pleased to
announce the success of this sales event, which showcased the most consumer
electronics products ever featured in one day across our multichannel
platform. Viewers responded strongly by voting with their wallets. New and
active customers are reacting favorably to our initiatives. We look forward
to continuing the momentum of unlocking our customer growth potential."
John Schrogie, Director of Housewares and Electronics, said: "From HDTV
gifts for the whole family to devices that turn memories on film into
digital format, both tech-savvy and not-so-tech-savvy viewers discovered
great holiday gift ideas while being educated and entertained with unique
electronic finds that made their lives easier. It's an exciting preview of
what's to come in electronics on ShopNBC."
Top 5 Best Sellers of the ShopNBC 24-Hour Electronic Gift Celebration
1. HP 17.3" 500GB Blu-ray Notebook Package (V51154; $899.00 after $100
rebate) -- For those who want an all-in-one performance notebook with rich
multimedia features, such as blu-ray, the HP Pavilion DV7 Entertainment
series delivers desktop-replacement performance that looks as great as it
runs.
2. Mitsubishi 60" DLP TV, available with the stand (V51638; $1,499.00)
or without (V51637; $1,299.00) -- Perfect for watching all the exciting
holiday sporting events and more.
3. MSI Notetop (E6210; $499.00) -- This affordable all-in-one touch
screen PC includes a Dual Layer DVD burner, built-in webcam and microphone,
4 USB ports, 4-in-1 card reader, and a stylish keyboard and mouse combo. A
winning combination of performance and style that's great for the whole
family.
4. Pentax W80 Waterproof Camera (E6216; $259.00) -- Allows you to
capture holiday moments with family and friends so you can remember them
always.
5. IT 5in1 Retro Turntable (V51630 & V51641; $179.50) -- Record your
old albums and audio cassettes onto new digital CDs. Merge the past and
present with this all-in-one music center. Listen to radio, vinyl,
cassette, CD and MP3 formats. The Wooden Music Center offers tremendous
value.
As part of the network's "ShopNBC With Confidence" initiative this holiday
season, customers will experience the added benefits of an extended return
policy through January 31, 2010. In addition, customers will find shopping
on ShopNBC even easier with the recent launch a new shipping program titled
"ValueShipping," which is designed to save customers money when ordering
multiple items. With ValueShipping, customers pay one low rate throughout
the day (12 am ET - 11:59:59 pm ET). All additional orders made that same
day ship absolutely free. The rate customers pay is based on the highest
shipping rate of the multiple items ordered. Items must ship to the same
address.
To learn more, visit www.ShopNBC.com.
About ShopNBC
ShopNBC is a multi-channel electronic retailer operating with a premium
lifestyle brand. The shopping network reaches 73 million homes in the
United States via cable and satellite television: DISH Network channels 134
and 228; DIRECTV channel 316. Programming is also streamed live on the web
at http://www.ShopNBC.TV. Its companion Internet site,
http://www.ShopNBC.com, is recognized as a top e-commerce site with
compelling product videos. ShopNBC is owned and operated by ValueVision
Media (NASDAQ: VVTV).
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1110491
Add to Digg Bookmark with del.icio.us Add to Newsvine
Contact Info:
Anthony Giombetti
ShopNBC
Media Relations
612 308 1190
Email Contact
[ InfoTech Spotlight's Homepage ]
|
