infoTECH News

[November 02, 2009]

AppRiver Launches CNBC TV Ad Campaign

GULF BREEZE, Fla. --(Business Wire)-- AppRiver, LLC, a leading provider of e-mail messaging and Web security solutions, today launched a CNBC Television (TV) campaign that highlights the importance of safeguarding corporate communication with e-mail encryption a process that mitigates the risk of an e-mail security breach by providing end-to-end security, thereby ensuring the only person to read a sent e-mail is the intended recipient.

The CNBC TV ad series will run in all major U.S. markets for approximately six weeks, beginning November 2, 2009. This highly targeted campaign delivers a simple message to let business and IT decision makers know that AppRiver bridges the gap between sending e-mails and creating trusted communications. A copy of the e-mail encryption commercial is currently available on the AppRiver Web site.

"As the CNBC ad depicts, cyber criminals are skilled at stealing e-mail," said Joel Smith, CTO at AppRiver. "AppRiver's CipherPost e-mail encryption service enables organizations to protect message confidentiality with full assurance that business processes will continue unimpeded. With AppRiver, business communication via e-mail or mobile messaging is secured with end-to-end, content-level encryption." See AppRiver at Interop (News - Alert) New York 2009 AppRiver's CipherPost™ e-mail encryption service will be on display at booth #436 during Interop New York, taking place November 16-20, 2009 at the Jacob Javits Convention Center.

AppRiver's encryption technology includes: E-mail Encryption Blackberry Encryption Outlook Encryption Along with AppRiver's CipherPost, the company will feature Interop demonstrations of the following services from its award-winning Software-as-a-Service (SaaS (News - Alert)) security suite: AppRiver SecureTide™ Spam and Virus Protection AppRiver Secure Hosted Exchange MessageSniffer™ E-mail Scanning Engine To schedule a meeting with AppRiver's experts at Interop New York 2009, please contact Tiffany Archambault or Kristin Forte (News - Alert) at 1.781.684.0770 or e-mail appriver@schwartz-pr.com.

About AppRiver AppRiver is a Software-as-a-Service (SaaS) provider offering award-winning e-mail and Web security solutions to businesses of all sizes. Understanding the need to protect networks from today's increasingly complex IT threats, AppRiver offers businesses a comprehensive, yet affordable subscription-based solution that incorporates the latest spam and virus protection, e-mail encryption and Web security on the market. In addition, the company provides a complete managed service for Microsoft (News - Alert)® Exchange. Since its inception, AppRiver has sustained an impressive 95% customer retention rate while growing its customer base to more than 40,000 companies and over 6 million mailboxes worldwide. In 2009, AppRiver was voted "Best Channel Vendor" by Business Solutions magazine, receiving the highest published scores in Service/Support, Product Reliability and Channel Friendliness. The company is led by a 2009 Ernst & Young Florida Entrepreneur of the Year award winner, and has been identified as one of the top 100 companies to watch by Red Herring (News - Alert) magazine. For more information, please visit www.appriver.com.

[ InfoTech Spotlight's Homepage ]

blog comments powered by Disqus

FOLLOW US

Subscribe to InfoTECH Spotlight eNews

InfoTECH Spotlight eNews delivers the latest news impacting technology in the IT industry each week. Sign up to receive FREE breaking news today!
FREE eNewsletter