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TMCNet:  Synergistix President and CEO Don Schenker Named to PharmaVOICE Magazine's 100 Most Inspiring People

[September 24, 2009]

Synergistix President and CEO Don Schenker Named to PharmaVOICE Magazine's 100 Most Inspiring People

SUNRISE, Fla. --(Business Wire)-- Synergistix, a leading pharma-focused customer relationship and data management company, announced today that President and CEO Don Schenker has been named to the PharmaVOICE 100, PharmaVOICE magazine's annual list of the most inspiring and influential individuals in the life-sciences industry. This is the second consecutive year Schenker has been included in the PV 100.
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PharmaVOICE recognized Schenker's expertise in pharmaceutical sales force effectiveness, his dedication to delivering high value software and service, and his entrepreneurship as the qualities that make him a leading figure in the pharmaceutical industry. PharmaVOICE serves executive and corporate management from pharmaceutical, biotechnology, drug delivery, marketing communications, clinical services, contract research, drug development, and information technology companies, as well as other industry sectors.

"I'm proud of what Synergistix has been able to accomplish over the last year, and this honor reflects on the work of the entire Synergistix team, our partners and our customers," says Schenker. "Synergistix's priority has always been to provide superior customer service to its clients and to empower sales force effectiveness in the life-sciences industry. It is an honor to have such a respected publication recognize our work and the value we provide to the pharmaceutical sector." In detailing Schenker's contributions to the industry, PharmaVOICE states, "His [Schenker's] solutions, dedication to customer service, and ability to evolve with the market make him a key player in today's pharmaceutical industry." PharmaVOICE also cited Schenker's tireless commitment to delivering solutions that meet customers' needs, while working to standardize reporting requirements through his involvement with the PDMA Alliance.

The honor was announced in the July/August issue of PharmaVOICE, which annually acknowledges the top leaders in all areas of the pharmaceutical industry. Candidates were nominated by peers, and then evaluated by a panel of PharmaVOICE editors on their proven ability to inspire, motivate and influence greatness in corporate leadership, research and development, technology, creativity, marketing and strategy within the life sciences. Nominees were also evaluated on their forward-thinking contributions both to their companies and to the industry as a whole.

Mr. Schenker co-founded Synergistix in 1997, and he has been a key figure in shaping the way the pharmaceutical industry collects, manages and leverages sales data and customer relationship management information. Synergistix is a true growth story, starting as a 10-member consulting firm, and now employing some 90 individuals dedicated to delivering 100% of their systems on time and on budget.

About PharmaVOICEPharmaVOICE, Titusville, N.J., is expressly written and designed to deliver the views, opinions, and insights of executives who are shaping the direction of the dynamic life-sciences industry. PharmaVOICE reaches more than 17,500 readers with each print issue.

PharmaVOICE's unique horizontal editorial approach cuts across industry silos, providing a holistic overview of the life-sciences industry, addressing a range of topics from molecule through market. By engaging compelling personalities from diverse industry sectors, PharmaVOICE provides multiple perspectives on business challenges, trends, and topics. Editorial content sparks dialog, initiates debate, and opens the lines of communication to facilitate and improve business-to-business relationships.

PharmaVOICE's unique multiple-perspective and in-depth original forums, feature articles, topics, and departments are audience-driven. PharmaVOICE provides executives with useful peer-to-peer insights on a broad range of business practices and topics.

About SynergistixSynergistix was founded on the principle of developing and supporting state-of-the-art customer relationship management solutions exclusively for the life sciences. These solutions help address the critical communication, data capture and reporting needs associated with effective sales force operations.

The company's Customer Analysis and Targeting System (C.A.T.S.) provides easy-to-use sales force automation and customer relationship management support, seamlessly integrating back office data and market intelligence with in-field marketing efforts of pharmaceutical company sales representatives. C.A.T.S. also enhances pharmaceutical companies' compliance with PDMA and other regulatory mandates.

For more information, visit the company's website at www.syncrm.com.

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